The sportswear movement of recent seasons remains King (quite literally), as James Long takes the helm at Iceberg Spring/Summer 2019 show to kick off London Fashion Week Men’s. Energetic shades of pink, blue and yellow are key throughout the heavily F1 inspired collection, whilst logos are bold across knitwear and football shirts. Cartoon Icon, Peanuts, adds an element of fun and nostalgia to the collection  – on what is certain to have shoppers clambering to get their hands on one of his sweatshirts.

The mullet makes a welcome return to the catwalk, worn poker straight and cut as though just tucked behind the ears. Standout accessories included oversized tote bags,  once again, emblazoned with logos.

Photos by Eva K Salvi in exclusive for Fucking Young!