HardClo FW23 “Love Poem” Campaign
by Adriano B.
HardClo unveiled the campaign for its Fall/Winter 2023 collection, titled “Love Poem”.
The Greek brand’s new collection is based on Erotokritos, a romantic epic poem composed by Greek poet Vikentios Kornaros in the early 17th century in Crete. Based on the timeless love story of Erotokritos and Aretousa, HARD presents a clothing line inspired by the Renaissance aesthetics of the novel combined with contemporary graphics and patterns. The collection consists of t-shirts, hoodies, shirts, tote bags and accessories in earthy colors (black, beige, brown and white).
Take a look at the images below:
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