Video Happy Socks x Snoop Dogg: “The Art of Inspiration” Preview
by Adriano Batista
Happy Socks announce their newest partnership and campaign with artist, Snoop Dogg, called Happy Socks presents The Art of Inspiration. The collaboration will be unveiled globally on November 1, 2014, which aims to encourage and explore creativity and artistic expression. The campaign is a new platform for Snoop Dogg to illustrate his passion for different creative mediums and discuss why painting is an essential component to his progression as an artist.
“For many years, I’ve always wanted to paint, and I’ve been exploring the craft behind the scenes. I find that painting allows me to explore certain emotions I’ve never been able to express through my music or acting,” said Snoop Dogg. “The collaboration with Happy Socks is so natural, because they saw what I was doing and provided me with another platform to further display my artistic abilities.”
“After a series of high level collaborations, Happy Socks has the opportunity to work with the iconic Snoop Dogg in a whole new way. Collaborating with artists throughout their creative process is what makes Happy Socks complete and what helps us remain the pioneers of design socks. Everyone is creative in one way or another and have their own way of getting inspired and expressing individuality, but all together, we can agree that we need to be creative to be happy. Our own inspiration and creativity is as unique as our personalities.” – Mikael Söderlindh, CEO of Happy Socks
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