With the holiday season just around the corner, Gucci is rolling out its Gucci Gift campaign, bringing a carefully curated lineup designed to elevate the art of giving.
Under the creative helm of Sabato De Sarno, who’s been steering the ship since the September launch of Gucci Ancora, this campaign pays homage to the idea of a free-spirited family. Thanks to photographer Anthony Seklaoui, the homey vibes in these images get a festive twist, filled with joy and love.
Gucci Gift brings a wardrobe backdrop of refined textures, vibrant tones, elegant silhouettes, and shiny details. The House’s iconic bag collection struts its stuff in a spectrum of colors and materials, jazzed up with metallic touches and crystals. The GG canvas takes the spotlight in a broad range of luggage and accessories from the Gucci Valigeria collection – think rigid wheelie suitcases, beauty cases, and travel bags in all shapes and sizes.
The Horsebit motif, decking out shoes, bags, leather accessories, as well as jackets, jeans, and silk items, is the thread tying together the Gucci Gift collection. It weaves sophisticated nods to – and reinterpretations of – one of the House’s most distinctive codes. The Horsebit adds to its legend as a major House emblem, inspiring the creative spaces dedicated to housing the Gucci Gift collection worldwide. Storefronts and pop-ups unveil an enchanted realm of gift boxes, all sealed with the signature Horsebit, teasing the magic of the unknown and inviting you to explore a selection of lavish surprises.
As we roll through November and December, pop-ups are popping up in Paris, London, Shenzhen, and Bangkok. The Gucci Gift selection is up for grabs in select stores worldwide and online at gucci.com.
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