GmbH SS26: Fashion as a Fragile Act of Survival
by Adriano Batista
The question hangs heavy in the air: How do we keep making clothes when the world burns? For GmbH‘s Spring/Summer 2026 collection, designers Benjamin Huseby and Serhat Işık don’t offer answers. Instead, they present a raw, stumbling attempt to stay human in inhuman times.
Titled Imitation of Life, the collection grapples with the dissonance of creating beauty alongside genocide. This isn’t a meditation on violence itself, but on what persists in its shadow, the shaky hands still trying to stitch, the mind grasping for joy while drowning in despair. The clothes pull from childhood memories, family tapes, and imagined rites of passage. They feel like artifacts from a life half-remembered, or one that might have been.
There’s no pretense of normalcy here. The work acknowledges its own near-impossibility: This is their fourth season designed during horror. The fabrics, cuts, and silhouettes become a language for what words fail to say, about grief, about numbness, about the absurdity of getting dressed when the world is ending.
Yet in that tension, GmbH finds something stubbornly alive. Not hope, exactly, but the quiet refusal to let cruelty erase creativity entirely. The collection doesn’t transcend; it persists. And in that persistence, it asks: What else is there to do but try?
Check out the collection presented during Berlin Fashion Week:









































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