Short movie filmed by Vincenzo Schioppa, that will be presented at ASVOFF Festival in Paris this next month featuring GCDS Fall/Winter 2012 collection.  Editorial photographed by Ilaria D’Atri and styled by Mariaelena Morelli.


A crew of thin guys dressed into oversized clothes, covered by prints that remind eden and death, religion and Mathieu Kassovitz’s ‘La Haine’. A strong logo culture, total black street wear: nineties are here not only an age, but an idea that’s now become a poetic and – at the same time – shaved fil rouge. They’re tigers and butterflies, charming unisex identities. Sport and athletic contaminations renew the street roots incidental to the concept, and what comes out ultimately is in any case a smart fitting, that has to be worn by deep personalities. Bombers with completely buttoned shirts, tracksuits, caps ad sneakers. Iconography made real, a border-line kind of couture that’s still gazing you.

Ilaria D’Atri
Mariaelena Morelli
Daniel Bamdad @Success Models
Benjamin Dukhan @Rock Men
Younes Bendjima @Rock Men
Simon Nygård @Izaio Models
Krimo Yahyaoui
Leonard Petit
Luciano Parisi
Remi Felipe
Ricardo Abrahao
Hugues Dieudonné
Igor Chernyak
Gwenaelle Wieners