Feel the relaxed and casual essence of California in the Levi’s® and ERL collection
by Gabriel Córdoba Acosta
We find ourselves in front of one of the most surprising collaborations since the moment it was announced: Levi’s® x ERL. We could say it’s the alliance of the season, but we don’t want to get ahead of ourselves and we prefer to be sensible for once in our lives, because as you already know, in this vibrant industry everything can change from one minute to the next. Let’s see how the year ends…
Back to the collab, it captures the relaxed and casual essence of California, which can be seen in all the denim garments that appear in the line. Here you’ll find some of the San Francisco brand’s most iconic models, all reimagined, like the 501®, Split Leg Jean, Stay Loose, and Low Rise Flare. But among all those mentioned above, there is one in particular that could be considered the jewel in the crown, and that’s the shorts that look like oversized boardshorts that have been cut from a jumpsuit, offering a new shape reminiscent of Venice Beach.
The lower pieces are accompanied by upper ones such as overshirts, Sherpa jackets, one short and boxy (Sherpa Trucker), and one longer (Sherpa Duster Trucker). On all these items the ERL logo is embroidered in neon orange. The fun thing about this detail is that it appears in random places to give a unique sense of spontaneity.
Using an adjective related to “unique” is how Eli Russell, founder and creative director of ERL, described the experience of working with the legendary denim company: “It was very exciting to work with the Levi’s® team in the design process. He adds: “As authenticity is most important to me, I really enjoyed going through the Levi’s® archives to fully understand the heritage of the brand and to see how people over the years have personalised it and made it their own. Our Levi’s® x ERL collection has a very grunge, casual, skater energy. It’s easy to wear every day, but still identifiable with a clear voice and signature.”
Karyan Hillman, Product Director at Levi Strauss & Co, shares Eli’s sentiments, saying, “It’s been incredible working with the ERL team, exploring and crafting new reinterpretations of our denim basics while infusing ERL’s signature point of view: the collection brings together a strong blend of both ERL and Levi’s® authentic, California roots.”
Levi’s® x ERL collection is now available for purchase. You can do so through the Levi’s website, on the Levi’s® app, and in select Levi’s® stores. It will also be available at Dover Street Market and selected shops worldwide.
Check out the campaign images below:
Introducing KENZO-PACE: The Second Release Of The Debut Sneaker Series From Kenzo By Nigo
Refuge Worldwide & Carhartt WIP Announce 16-Date European Tour
Indelicato revisits shapes and styles that matter to him, turning them into something almost ritualistic.
Paris has long been the backdrop for romance, and now two brands are bringing that intimacy from the city’s streets straight to the bedroom.
Designed by Johnny Lu and printed on Munken paper, the book is a deep dive into what makes Aries stand out.
Dutch designer Duran Lantink becomes the new Creative Director of French fashion house Jean Paul Gaultier.
MM6 Maison Margiela and Salomon are back with another collaboration, this time for SS25.
Unlike traditional grants or one-off prizes, this is a comprehensive two-year accelerator that provides runway production, mentorship, retail access, and a high-profile collaboration to set designers up for long-term success.
Dominik Dorner captured by the lens of Santiago Neyra, in exclusive for Fucking Young! Online.
With a year full of surprises, the renowned French streetwear brand Bensimon is celebrating its 45th Anniversary.
In an era of disposable fashion, JAK sneakers offer something different: understated quality that lasts.
Cities change, and so do the people who live in them. wetheknot’s new seasonal capsule, Goodbye Lisbon, is built on that tension—between the city we know and the one we hope to see.
Real magic happens with Primavera a la Ciutat, the week-long spillover of concerts taking over the city’s best venues—and the schedule just dropped.
Lejs Ibrahimovic styled himself for this exclusive Fucking Young! story captured by the lens of Julian Freyberg.
Summer isn’t just a season—it’s a feeling. That’s the idea behind LOEWE’s Paula’s Ibiza 2025 collection.
Curated by F. Delétrain, the project blurred the line between joke and critique.
“UNDERSEX” is a photo project of the non-existent association “FAUX”. It is dedicated to artists in emigration from different countries and is designed to resemble a provincial Siberian newspaper, contrasting with erotic visuals, as this theme is still taboo in Russia and Eastern countries.
British fashion house Burberry, creatively directed by Daniel Lee, presents its Summer 2025 campaign called “Wish you were here”.
Using materials like Harris Tweed, denim, faux fur, and printed patterns, the collection combines whimsical refinement with an industrial edge.
Illustrator Nicasio Torres and Makeo.Top, a secondhand clothing project led by Eme Rock, began a collaboration that turns discarded clothes into wearable art.
Corentin Marchandet photographed by Martina Bertacchi and styled by Rebecca Sclavo, in exclusive for Fucking Young! Online.
CULTUREEDIT is launching its inaugural online art auction, featuring 100 works by 70 LGBTQ+ artists from around the world.
At Milan Design Week 2025, CUPRA unveiled its latest venture—the CUPRA Design House—marking a deliberate step beyond automotive design into broader creative territory.
PDF’s new Spring/Summer 2025 campaign, “Holy Motor,” puts football at the center—not just as a sport, but as a driving force behind the brand’s latest collection.
With this collection, Louis Vuitton moves further into home design, using its craftsmanship to create objects that fit into everyday life while keeping the brand’s recognizable style.
For its ninth Salone del Mobile presentation, LOEWE is turning something ordinary into something extraordinary.
MR PORTER has teamed up with Italian luxury brand Brunello Cucinelli for an exclusive new collection. titled Cinematic Symphony.
Camper’s legacy isn’t just about footwear. It’s about a way of working, an insistence on craft, and a refusal to separate the functional from the beautiful. And for 50 years, that’s been enough.
Giorgi Kevlishvili photographed and styled by Beka Gulva, in exclusive for Fucking Young! Online.
Spring is here and we just got that sweet first hit of Vitamin D! Instead of investing in any major new trends this season, I asked our editors what is on their spring wish list and what their tried and… »
RIMOWA and MYKITA have come together to create something unexpected: a sunglasses collection that blends luggage-grade durability with eyewear innovation.
Creative director Domingo Rodríguez Lázaro takes the brand’s sharp tailoring and throws it into a world where cowboy grit meets after-hours glam.
