“I like living, breathing better than working…my art is that of living. Each second, each breath is a work which is inscribed nowhere, which is neither visual nor cerebral, it’s a sort of constant euphoria” – Marcel Duchamp
ETNIA BARCELONA always strikes us with the most colorful eyewear crafted with the highest quality natural materials. Merging culture and art into its designs and campaigns, the Barcelona-based brand has been putting color on our faces since 2001.
20 years is a long time and sometimes it’s hard to stay on top for that long, but Etnia never disappoints. With every new collection, the brand reinvents itself without never losing its rebellious, non-conformist stance.
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That’s exactly what we see on the new collection titled Eufluoria. The new range of products takes inspiration from fluorescent colors and transports us to a psychedelic, sophisticated world. Conceived and created in 2020, Eufluoria was born with hope for a world of renewed rights and freedoms. A collection inspired by the euphoria that will take the world the day we all come out on the other side of this.
3 models are all it takes to mesmerize and inspire us: “The Einstein”, “The Kennedy” and “The Khalo”. Made with natural 3D Mazzuchelli acetate, the new models all come with HD color mineral lenses that offer a truly unique visual experience both in color and quality.
For the campaign, Etnia invited the Moroccan photographer Mous Lamrabat who added the finishing touches to this capsule collection with pictures flooded with ethnic identity, transporting us to the very roots of the brand.
Diesel’s 2025 Pride capsule collection, created with the Tom of Finland Foundation, is all about freedom, freedom to express yourself, to love who you want, and to be unapologetically you.
Over fifty emerging Finnish designers presented their collections at the Amos Rex SS25 fashion show, held in the courtyard of Helsinki’s Amos Rex museum on May 23rd. The event formed part of Fashion in… »
Helsinki has long been an incubator for avant-garde creativity, and this year’s Fashion in Helsinki solidified its reputation as a nexus where fashion and art dissolve into one another.
YSL Beauty has announced actor and musician Aron Piper as its new ambassador for Spain and Portugal. The 27-year-old star perfectly embodies the brand’s values of authenticity and individuality, aligning with the ethos of… »
Indeed, after the calm that the last two months have brought (especially for those who work in the industry), it’s back to what, for some, is the most dreaded date: Fashion Week, which is not just a week, but a… »
The event highlighted a mix of established brands and new designers, all recognized for their focus on sustainability, creativity, and meaningful design.
For their 20th anniversary, END. joins forces with Aries to drop Arcade, a capsule collection built on nostalgia for 90s gaming culture, drift racing, and the gritty charm of seaside arcades.
+380 pages to change the channel: from Big Brother, to Buffy, a dating program, music from 90s, weathermen, a late show, Uggly Betty, Sex & the city, tattoos… and more!
Our must-see TV lineup includes pop-culture phenomenons from Gossip Girl star Evan Mock gracing the cover shot by TianZheng Yun, in a shooting inspired by the “Ugly Betty” series.
