Camper has reopened its main store in Barcelona. Located in the Eixample district, the space was redesigned by local designer Max Enrich. The idea was to create a surrealist shoe box at a human scale. The experience is built on a shift in perspective. You start outside, looking in through a large window. Then, you step across the threshold and become a part of the Camper universe itself.

Inside, a feeling of calm takes over. The walls, floor, and ceiling are covered in birch wood, creating a soft, serene environment that plays with the natural light. The shoes are displayed on minimalist stainless steel frames. A single piece of fiberglass furniture acts as both a seat and a part of the display, blending art with use.

Upstairs, a different world appears. This is the home of CAMPERLAB, the brand’s more experimental side. The mezzanine is covered in a textured blue carpet, creating a deliberate contrast to the quiet ground floor. It is a space that feels more unpredictable.

These two worlds (the serene and the experimental) exist together under one roof. They are different, but connected by a shared creative source. The entire store is a gateway into how Camper sees the world.