There isn’t a week that goes by without news from the quintessential British fashion house Burberry, and that’s something we love. What’s the latest from them? Its Winter 2024 campaign, features a series of portraits shot in the Lake District, inspired by the landscapes and people of the UK and Ireland.

Starring a cast of top models and friends of the brand, including Agyness Deyn, Adwoa Aboah, Amin Lawal, Babacar Ndoye, George Osborne, Henry Kitcher, and Lila Moss, among many others, the portraits feature them wearing current creative director Daniel Lee‘s artisanal and functional earth-coloured designs for the Winter 2024 season, presented at the show that took place last February in London during its fashion week.

Accompanying the campaign is a statement from Lee talking about the inspiration behind it: “We were inspired by the real people who wear Burberry, the open spaces and landscapes that are part of the brand’s heritage. The Lake District is a familiar place to us and conveys a sense of adventure.”

Have a look at the Burberry Winter 2024 campaign below: