Burberry Spring/Summer 2024
by Alexandra Dimitriievych
Daniel Lee – the new chief creative officer of Burberry Group showed his SS’24 collection for the house celebrating the British garden and modernizing the silhouette of Burberry’s key piece – the trenchcoat at the green tartan-covered tent at Highbury Fields constructed specially for the event.
An elegant coal-black trenchcoat buckled with a wide belt on a lower waistline has opened a catwalk show presenting a new, more relaxed yet slim silhouette and setting a tone for the key piece of the House for the upcoming summer season. The designer was playfully transforming the classic trench look throughout the show, as models were wearing it inside-out, off the shoulders, or introducing a leather sleeveless version, making it a piece that can work during the day or night out, yet with a nod to Burberry’s heritage with checked collars and trench lining.
Cobalt blue, previously chosen by Lee as a new signature color for Burberry and named by the designer as a “Knight” blue, was heavily present throughout woven strawberry print in womenswear looks, however remained as an accent for menswear – a splash of color on the white chain printed button-down and trench, knitted tops, or an eye-catching detail on shoes.
Menswear looks this season remained classical but still relaxed. Double-breasted suits of darker shades of grey and brown were accessorized with large sporty dark-green shades, cross-body bags on the chain, and black, light-green, and beige clogs. Oversized shirts of bottle green and crimson white with chain prints across them were halfway unbuttoned to create more casual looks.
The closing look of the catwalk show was the naked torso male model wearing classical pants of “Knight” blued buckled with Burberry’s armored knight logo, marking a new era of the brand’s aesthetic – modernized British classics, elegant and relaxed.
Check out the collection below:
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