A Conversation with Tigran Avetisyan
“From my early childhood I have always been interested in creative things and knew from the very beginning that I will be involved in that.”
THISISNEVERTHAT: Interview with Nadan Jo
Thisisneverthat is a fashion brand based in Seoul with a very particular, international focus. We sat down with Nadan Jo, one of the founders, and discussed the story behind the rising brand, their values and why it is so important to produce everything in-house.