ARAMA x FuckingYoung Giveaway
by Eduardo G.
LAST DAYS TO WIN!!!
To everyone’s delight, this summer FY teams with ARAMA to present an exceptional giveaway of men’s shoes.
Oded Arama is the eponymous creator of luxury footwear brand Arama. Having worked at Preen after receiving his diploma at Crodwainers’ College in London College of Fashion, Oded is now fully dedicated to breed his own label of manufactured shoes. We met Oded at Changing Room (an ephemeral boutique showcasing high-end independent fashions) where we had the opportunity to evaluate the exceptional crafting of his creations. A range of superbly hued leathers delights a carefully curated collection of laced shoes, moccasins and sandals. Superfluousness aside, the creations are resumed to a quirky charm that is nothing but understated. Arama qualifies as one of those independently run brands that owes most of its energy to a committed passion towards the métier; a passion which Oded tells us started at age of five when watching a TV film about the industrial shoemaking process. In his own words:
“I always found the way shoes are made to be magical. The way a piece of fine leather, an insole, a shank and beautiful sole can transform into a gorgeous three-dimensional object, which is beautiful on its own, and more so on the wearer.”
Here’s how to win:
1. Follow us on Facebook
2. Guess which models are the runners-up for our fuckingyoung magazine
cover and send us by email to contest@fuckingyoung.es
3. Qualify to win one of three pairs of ARAMA shoes!
Submissions ends by May 31, 2012, 12:00am (Madrid).
www.so-arama.com
Calvin Klein Spring/Summer 2012 Swimwear Campaign
OEStudio Spring/Summer 2013
A store should feel like it belongs. That’s the idea behind the newly reopened Camper flagship on Madrid’s Calle de Serrano.
Desigual introduced its new premium line, Desigual Studio, with a fashion show in Barcelona last night.
We caught up with Parcels in Paris to learn more about their new album.
The brand’s latest collection draws directly from its functional roots, reinterpreting the classic workwear that built its name for a modern audience.
The 36th edition of 080 Barcelona Fashion has announced its schedule, bringing together 24 designers and brands to present their new collections.
93 Sierra/Crosses has released its Fall/Winter 2025 collection, and it continues to build on the brand’s strong identity.
For its second year as Correspondent Designer, Les Benjamins closed Dubai Fashion Week with a new chapter titled “El Gringo”.
Oakley has unveiled its latest project with global football icon Kylian Mbappé, and it centers on a cool idea: artifacts from the future.
Y-3 returns with a campaign for its Fall/Winter 2025 collection, and it chooses a distinct voice to tell its story.
This has been a long-awaited offering for those who cherish the brand’s signature scents.
The fashion house Ami Paris has announced a new partnership, naming actor and singer Zhou Yiran as its Global Ambassador.
James Edward photographed by Jess Segal and styled by Heloise Chauvenhei, with creative direction by Charlotte Carter, in exclusive for Fucking Young! Online.
LUMA Arles presents one of David Armstrong’s most ambitious posthumous exhibitions, drawn entirely from his estate.
Juwon photographed by Szymon Stępniak and styled by Helga Dubrovska, in exclusive for Fucking Young! Online.
PUMA’s Talon sneaker, first launched in 2004, is a relic from a specific time. It’s a shoe pulled from the archive, but its new collaboration with NO/FAITH Studios is about more than just nostalgia.
Rier unveiled its Winter 2025 campaign captured by the lens of Alessandro Furchino Capria and art-directed by Jérôme André.
Beyond Retro’s Fall/Winter 2025 collection, “Corporate Country Club,” is built on this idea of seasonal shift.
Gant’s Fall/Winter 2025 campaign finds its home in a familiar place: the worn-in booths and historic walls of a classic New York City restaurant.
For the Ann Demeulemeester Fall/Winter 2025 collection, creative director Stefano Gallici takes a visual journey.
MR PORTER introduces its Fall/Winter 2025 campaign with a clear focus: timeless pieces for the season ahead.
Mode Suisse proved itself, once again, to be a vital platform for Switzerland’s diverse and inspirational fashion community.
This season confirms SHOOP’s design approach. It draws from the everyday and reinterprets it through a poetic, modern lens, creating a language that joins the functional with the emotional.
Drowning in all the new music releases? We’ve got you covered. Dive into our handpicked selection of this week’s standout tracks, from rising stars to iconic artists. Your perfect weekly soundtrack starts here!
The brand’s latest collection draws inspiration from a specific place and moment: the ‘UraHara’ movement of 1990s Tokyo.
Salomon ADVANCED exists in both the past and the future. It is a concept built on history, shaped by decades of trial and discovery.
The campaign, shot in the heart of Notting Hill, is a modern interpretation of Britishness, seen through the lens of Paul’s own curious spirit and his love for collecting the unexpected.
Vivobarefoot’s new campaign is not just about shoes. It’s about feeling. It begins with a simple, powerful idea: “Free Your Feet.”
For its Fall/Winter 2025 campaign, AMIRI turns its focus to a new brand ambassador: world champion boxer Saúl “Canelo” Álvarez.
LAZOSCHMIDL has released its eighteenth fanzine, a limited-edition publication that extends the story of its Spring/Summer 2026 collection.
SOREL is launching an exclusive collaboration with Aries, the cult London-based luxury streetwear label.
