Ann Demeulemeester has unveiled “KIDS,” a cultural endeavor led by Stefano Gallici. This project diverges from the norm, eschewing traditional advertising campaigns for a more immersive and collaborative approach. “KIDS” is not just a campaign; it’s a visual narrative that weaves together the talents of a diverse group of creators and artists.

The first chapter of “KIDS” is a tribute to the muses of Gallici’s creative odyssey, which influenced the debut SS24 collection. The eclectic cast includes musicians, a poet, a sculptor, and a tattoo artist, each bringing their unique flair to the project. Through Gallici’s lens, we’re given an intimate glimpse into the lives and creative spaces of these burgeoning artists, capturing the raw essence of their craft.

“KIDS” is more than a series of images; it’s a visual diary that honors the collective power of artistic synergy. It’s a narrative that celebrates the exploration of art and the unification of diverse voices.

Check it out below: