Saint Laurent Rive Droite’s Vinyl Advent Calendar
by Adriano Batista
Saint Laurent Rive Droite has introduced its first Advent calendar. The project is a unique vinyl box set curated by Creative Director Anthony Vaccarello.
The calendar contains twenty-four records, one for each day leading up to Christmas. The selection includes exclusive Saint Laurent records and other carefully chosen vinyls, forming a tribute to music across different eras.
A further element of surprise is included. Hidden inside six of the records are access passes to exclusive gifts from Saint Laurent Rive Droite, such as a camera and a cap. To complement the physical product, a digital experience has been created. It offers an interactive way to explore each record within the Saint Laurent universe.
The Advent Calendar is available at the Rive Droite stores in Paris and Los Angeles, Saint Laurent Babylone in Paris, the Meatpacking location, and online.
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