Tommy Hilfiger Presents New Sartorial Menswear Collection At Pitti Uomo
by Adriano Batista
Tommy Hilfiger didn’t come to Pitti Uomo to play it safe. On June 17, 2025, inside Florence’s Palazzo Portinari Salviati (a Renaissance landmark temporarily reborn as The Hilfiger Social Club) the brand unveiled a new vision for menswear: tailored, but never stiff. Prep, but never predictable.
“The art of dressing up is back,” Hilfiger declared. And he’s right, except now, it’s on his terms. Forty years after shaking up classic American style, he’s doing it again. TOMMY HILFIGER New York, a premium collection launching in February 2026, takes Savile Row tradition and gives it a shot of energy. Think relaxed suits, bold colors, and that irreverent confidence that’s always been the brand’s signature.
Check it out below:
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