Wooyoungmi Spring/Summer 2018
by Anna Barr
SS18 explores street art, taking WOOYOUNGMI’s romantic lifestyle into the real and active world of the skater.
Watching Lords of Dogtown, the biopic of a group of ferocious young L.A. skaters known as the Z-Boys, Mme Woo & Katie Chung were captivated by the gritty lifestyle and attitude, a stark contrast to the romantic and sophisticated universe of WOOYOUNGMI. The surfboard shop where the team came together was the first place to combine art with boards, pulling graphics from local graffiti. Art being so closely bound with real life appealed to the duo. Looking further at the relationship between street art and skaters they were drawn to pro-skaters Mark Gonzales, Lance Mountain and Steve Caballero and their lifestyles, a free-spirited mix of skating and art.
The elegant WOOYOUNGMI man is glimpsed in relaxed, undone tailoring. Utilitarian cargo pants combined with field jackets or over-sized suit jackets are a non-conformist take on tailoring, in virgin wools or soft cotton twills with E-stitch embroidery. A photo of renowned skater Tony Hawk riding his board in a tailored suit stuck with the designers, visualising an urban skate scene of unbuttoned collars and loosened neckties, with a technical parka thrown on top. The WOOYOUNGMI logo is a feature of the season, stamped across the sole of skate-style footwear, pulled up sport socks, tee shirts and knits.
Jordan Barrett by Ellen von Unwerth
Pairs Project “Dogme: Privodeet” a film by Cesar Love Alexandre
This summer, the brand presents its new swimwear collection. These aren’t just pieces to wear, but to feel.
Christian Corr captured by the lens of Juan Retallack, in exclusive for Fucking Young! Online.
The Louise Trotter era at Bottega Veneta has officially begun, and in no other way than by presenting their new advertising campaign “Craft is our Language”.
American designer Matthew M. Williams is back in the fashion industry with a new project.
Rombaut’s newest sneakers, Mortal and Flow, evolve from their earlier Nucleo and Alien Barefoot designs, drawing inspiration from martial arts.
Cameron Pisan at The Option Agency photographed by Keyr Castro and styled by Mark Mendez, in exclusive for Fucking Young! Online.
Soho House and Her Clique had gathered Lisbon’s creative community to celebrate the kickoff of ARCO Lisboa and Marie Tomanova’s new exhibition, I LOVE SEEING YOU.
Barcelona brand Nimph has unveiled the first installment of its Chapter 07 collection, titled “If It’s Meant To Be, Then It Will Be…”
Last week, A$AP Rocky and PUMA unveiled their latest collaboration, a capsule collection of footwear, apparel, and accessories that blends streetwear with motorsport energy.
Courrèges, the French fashion brand currently creatively directed by Nicolas Di Felice, presents its Resort 2026 collection.
Diesel’s 2025 Pride capsule collection, created with the Tom of Finland Foundation, is all about freedom, freedom to express yourself, to love who you want, and to be unapologetically you.
Andrii Barabash at Elite photographed by Adrian Cuerdo and styled by Matíos & Cesar, in exclusive for Fucking Young! Online.
PUMA has once again joined forces with French designer Louis Gabriel Nouchi, this time revisiting the 1999 Mostro Mule.
Over fifty emerging Finnish designers presented their collections at the Amos Rex SS25 fashion show, held in the courtyard of Helsinki’s Amos Rex museum on May 23rd. The event formed part of Fashion in… »
Resort 2026 by DSQUARED2 is rebellion at its purest!
Japanese artist Kunimasa Aoki has won the 2025 Loewe Foundation Craft Prize for his terracotta sculpture Realm of Living Things 19.
This collaboration reflects Paloceras’ approach to eyewear design, where technical precision meets handcrafted detail.
Last week, Helsinki became a focal point for fashion innovation as Aalto University presented its graduating students’ work at Näytös25.
Gal Nell Dahan debuts in menswear with his Fall/Winter 2025 collection, characterized by timelessness, rich fabrics, and sustainability.
This summer, the Monte-Carlo Beach Club has a new look, thanks to Jacquemus.
Nike’s latest running shoe, the Structure 26, arrives with a clear mission to deliver serious stability without sacrificing comfort.
Helsinki has long been an incubator for avant-garde creativity, and this year’s Fashion in Helsinki solidified its reputation as a nexus where fashion and art dissolve into one another.
The shoe takes inspiration from mid-century track runners but gives them Margiela’s signature deconstructed touch.
YSL Beauty has announced actor and musician Aron Piper as its new ambassador for Spain and Portugal. The 27-year-old star perfectly embodies the brand’s values of authenticity and individuality, aligning with the ethos of… »
The launch campaign, “EVERYTHING NOW – LEAVE NOTHING UNEXPRESSED,” captures the energy of a generation that treats every day as a chance to reinvent.
In a world that still asks “Does anyone even want to be a man anymore?”, their answer is a middle finger wrapped in glitter.
It began with a disruption: intentional, visual, and unapologetic. GLITCH wasn’t designed to follow clean lines or play it safe.
The organisation in charge of the prestigious ANDAM fashion competition unveils the list of finalists for the 36th edition.
Instead of just taking backstage shots himself, photographer Joonas S’Diri handed his phone to the models and let them take selfies.
