Woolrich “Origin Stories” campaign
by Gabriel Córdoba Acosta
Ready, steady, go! It’s time to start getting used to the fact that the heat is going to disappear and that low temperatures are just around the corner. The arrival of the colder seasons is imminent and with them something that many people hate: the change of wardrobe. Get rid of the boxes full of warm clothes from other years and, why not, make room for a new one. Woolrich, in case you are interested, has a very interesting selection, which can be seen in their new Fall/Winter 2023 campaign.
“Origin Stories” is the name given to the brand’s latest release, which explores the company’s roots in American culture and delves into the stories, dreams, and experiences that have helped shape the country.
The images that make up this work were shot by Hunter Lyon and accurately capture the garments featured in them, including coats, knitwear, tops, trousers, and accessories. Of course, coats take centre stage, and with good reason, as they come in a variety of styles including double-breasted coats, quilted parkas with plaid prints, puffer jackets with suede detailing, and more. Knitwear also gets attention, with a range of crew neck jumpers, overshirts, and mohair jumpers.
Are you convinced by the Woolrich FW 23 offer? If so, you can get your hands on any of the clothes now, as the collection is available on its website. Take a look at the campaign images below:
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