Winners of the 37th International Hyères Festival of Fashion, Photography and Accessories
by Gabriel Córdoba Acosta
The international fashion, photography, and accessories festival Hyères, recognized as the oldest fashion competition aimed at young people, held its 37th edition this weekend, where we were able to see the proposals of all the participants and, above all, discover who the winners were.
Villa Noailles, once again this year, was the place chosen to celebrate for almost four days the festival founded by Jean-Pierre Blanc and presided over by Pascale Mussard, which since 1986 has been promoting and supporting international young fashion design and since 1997 there has also been a competition for emerging photographers. In addition to these disciplines and since 2016, young accessory designers have also entered the competition.
Glenn Martens, chairman of the jury together with other members such as Christa Bösch and Cosima Gadient (Ottolinger designers), Max Colombie, and Ursina Gysi, evaluated the entries and awarded the competing designers with grants from the festival partners, who, together with the festival, undertake to provide long-term support and practical assistance from the selection phase and for a period of two years in various domains: financing, production, workmanship, materials, production, legal, media, exhibitions, workshops, and residencies.
Discover below the winners of the 37th edition of the Hyères International Festival of Fashion, Photography and Accessories:
FASHION COMPETITION
GRAND PRIX OF THE JURY PREMIÈRE VISION:
JENNY HYTÖNEN – Finland – Unisex
THE LE19M MÉTIERS D’ART PRIZE:
VALENTIN LESSNER – Germany – MONTEX
MERCEDES-BENZ SUSTAINABILITY PRIZE:
VALENTIN LESSNER – Germany
L’ATELIER DES MATIÈRES PRIZE:
SINI SAAVALA – Finland
PUBLIC PRIZE – CITY OF HYÈRES:
JENNY HYTÖNEN – Finland – Unisex
PHOTOGRAPHY COMPETITION
GRAND PRIX OF THE PHOTOGRAPHY JURY:
RALA CHOI – South Korea – Her
SPECIAL MENTION OF THE PHOTOGRAPHY JURY:
ADELINE CARE – France – Aithō, je brûle
AMERICAN VINTAGE PHOTOGRAPHY PRIZE:
CHIRON DUONG – Vietnam
PUBLIC PRIZE – CITY OF HYÈRES:
RALA CHOI – South Korea – Her
ACCESSORIES COMPETITION
GRAND PRIX OF THE ACCESSORIES JURY:
JOSHUA CANNONE – France Static – Bags
HERMÈS FASHION ACCESSORIES PRIZE:
LOLA MOSSINO & INDRA EUDARIC – France
PUBLIC PRIZE – CITY OF HYÈRES:
LOLA MOSSINO & INDRA EUDARIC – France
Our photographer Marc Medina, went backstage to capture the menswear collections. Take a look below:
Sexuality and heartbreak: ENIS releases his debut single “Fadeaway”
Wonderland
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Winners of the 37th International Hyères Festival of Fashion, Photography and Accessories
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Wonderland
The collection, led by Brazilian designer Pedro Andrade, revives pieces from Oakley’s historical archives through Piet’s experimental lens.
Perfume Genius’s new single “Me & Angel” feels like a glowing little world of its own, tender, dreamy, and strangely uplifting.
Moncler and JIL SANDER unveil their first collection together, crafted for Fall/Winter.
LOEWE Perfumes has partnered with the historic Madrid pastry shop, La Duquesita, for a special Christmas collaboration.
The collection revisits some of the brand’s earliest and most emblematic pieces. It is a tribute to the two pillars of their identity: Exclusive and Inclusive.
Stefano Tomadini photographed by Edgar Vazquez and styled by Victor Lopez, in exclusive for Fucking Young! Online.
Graphpaper from Tokyo and the Amsterdam label Camiel Fortgens have created an eight-piece capsule for Fall/Winter 2025.
Choclock has spent years redefining Spanish R&B and hip-hop, and his new EP Dame Más Tiempo marks another leap forward.
Discover the new Saint Laurent flagship on Avenue Montaigne, a refined, art-infused space that redefines modern luxury in the heart of Paris.
The third instalment of Canada Goose by Haider Ackermann elevates winterwear with bold minimalism and functional sophistication.
Weaving (literally) together activism, design, and queer culture, Grindr partnered with Rainbow Wool to present I Wool Survive on the runway in New York.
PUMA and ROMBAUT have released the second and final chapter of their collaboration.
Eastpak has released a new collection in its Movie Club series, this time inspired by the 1984 film Gremlins.
The Oakley Factory Team returns for Fall/Winter 2025 with a collection focused on technical experimentation.
The 17th FASHIONCLASH Festival filled three November days in Maastricht with performances, films, workshops and shows made by students, activists and designers from over 25 countries.
With over two decades of dedicated experience in the fashion industry, Andrea Moore has forged a distinctive path, blending vibrant colors and innovative materials into gender-neutral designs that resonate with today’s diverse audience.
Saint Laurent Rive Droite has introduced its first Advent calendar. The project is a unique vinyl box set curated by Creative Director Anthony Vaccarello.
Designer Gosha Rubchinskiy has relaunched his brand, opening a new chapter for the label.
Pull&Bear and French artist Thomas Lélu have released their second collaborative capsule, titled “Objets.”
For the first time, the partnership extends beyond bags to include apparel.
We headed down to Geneva over the weekend for the HEAD Fashion Show, made up of 23 Bachelor and 8 Master graduate collections offering a fresh, diverse, and contemplative reading of what clothing can be today.
The competition, which began in 2013, is open to designers from around the world who are between 18 and 40 years old.
Over four intense days, 30 students from across Europe breathed strange, electric life into discarded garments — relics pulled back from the brink and reimagined with hands that refuse to waste. What emerged wasn’t just clothing, but a shared vocabulary: sustainability as a dialect, mending as a manifesto.
Photographer Gorka Postigo’s new book, You’ll Never Meet My New Friends, launched at LSD Paris during Paris Photo Week.
Ami Paris presents its festive collection, Ami Holidays.
The Salomon XT-Whisper Aries Arise is a collaboration that looks to the past and the future.
MRKNTN presents its Spring/Summer 2026 collection, titled SAINT-MAURICE.
Balenciaga becomes the first luxury house to collaborate with the video game PUBG: BATTLEGROUNDS and its mobile version, PUBG MOBILE.
AMIRI’s Pre-Spring 2026 draws inspiration from John Hughes’ 1985 film, The Breakfast Club, paying homage to its universal story and the contradictions of youth.
The CASA LOEWE concept blends high-end retail with the personal feel of an art collector’s residence.
