Sheep Inc. Introduces FIBREGEN™
by Adriano Batista
Sheep Inc. has launched FIBREGEN™, a new kind of fabric that combines comfort with real environmental benefits. Developed over two years in partnership with Portugal’s Inovafil, this material uses natural fibers in a way that supports the planet rather than harming it.
The key ingredient is cotton from Good Earth Cotton®, a farming initiative that helps restore soil, encourages biodiversity, and turns cotton production into something that actually helps the climate. Every step of the material’s creation is tracked with FibreTrace® technology, so customers know exactly where it comes from and how it was made.
FIBREGEN™ is made with three layers: two outer layers of soft, breathable regenerative cotton and a middle layer of undyed Merino wool that adjusts to body temperature. The result is a fabric that feels light and comfortable, perfect for everyday wear.
Beyond comfort, the material is designed to have a positive impact. It’s completely natural, biodegradable, and carbon-negative, meaning it removes more carbon from the atmosphere than it produces. The wool comes from farms that work to improve their local ecosystems, making each piece part of a larger effort to repair the environment.
The first collection includes unisex hoodies and sweatshirts in five colors inspired by nature: Cloud Ash (Ecru), Mineral Sea (Aqua), Storm Blue (Navy), Deep Earth (Dark Brown), and Lavender Haze (Lilac).
Check it out below:
Sheep Inc. sees this as a shift in how clothing should perform. Instead of being designed for intense activity, FIBREGEN™ is made for ease and adaptability, fitting naturally into daily life.
La Merienda
Willy Chavarria Spring/Summer 2025
The 1990s Japanese rave scene existed in a whirl of distorted visuals, speedcore beats, and DIY rebellion.
K-Gold Temporary Gallery presents Blue Moon, a solo exhibition by Greek artist Yorgos Maraziotis, running from July 12 to August 31, 2025.
Kith and ASICS have joined forces once again for their latest Vintage Tech collection, bringing new life to classic sneaker designs for summer 2025.
Pride month is here, and to celebrate it, Cooper Koch has starred in the Calvin Klein campaign.
Levi’s transformed its role as Primavera Sound Barcelona’s exclusive denim partner into a full-scale experience this year.
Rombaut’s expansion into swimwear feels less like a product launch and more like a natural progression.
Turnstile bassist Franz Lyons is the latest unexpected face of GUESS JEANS, proving the brand’s commitment to spotlighting authentic voices from music and culture.
Olivier Rousteing, creative director of Balmain, will be honored with the 2025 Couture Council Award for Artistry of Fashion.
Barcelona’s Primavera Sound just wrapped its 23rd edition with staggering numbers: 293,000 attendees across a week of music that solidified its status as a global festival powerhouse.
For its latest collection, Y-3 continues to redefine the intersection of athletic precision and avant-garde design.
This June, Casablanca opens its first flagship store on Paris’s prestigious Rue du Faubourg Saint-Honoré, a full-circle moment for founder Charaf Tajer.
Centered around the H-Street, a sneaker with track and field origins, the collection combines performance heritage with everyday wearability.
For SS25, Ace Nayman dives deep with “Aquaspacer,” a collection that combines underwater mysteries with the electric energy of rave culture.
Set in the picturesque dense woodlands in Lithuania nestled between a tranquil lake and a cool river the niche festival has been dubbed “a well-kept secret”.
The second release of the Oakley Factory Team SS25 collection introduces the Flesh Warp, a shoe that changes how movement looks and feels.
The Edward Hopper House Museum & Study Center will present Tomokazu Matsuyama: Morning Sun, a contemporary response to Hopper’s iconic 1952 painting, from June 20 to October 5, 2025.
The first day of Primavera Sound found its rhythm early at Pull&Bear’s Primavera Sound Café, a space where music, fashion, and coffee collided under the Barcelona sun.
The TEAM LOVE movement just got a sleek new addition. Julian Zigerli’s capsule collection, originally launched in crisp white, now comes in an equally cool black iteration.
ALAINPAUL unveiled its Spring/Summer 2025 campaign photographed by Marili Andre and styled by Vanessa Reid.
The Spanish brand has unveiled a sharp new visual identity, created with Milan’s Giga Design Studio, that trades familiarity for something more unsettling.
With over 350 pages of photos and writing, the book acts as a way to explore Atzori’s wide-ranging work and identity.
Nike and Fucking Young! celebrate the Air Max Dn8 in Barcelona’s hidden underworld
Burberry taps into the spirit of festival season with a new campaign that feels more like a backstage pass than a traditional fashion shoot.
Balenciaga dropped its Music | Britney Spears series, a capsule collection and musical project celebrating the pop icon.
Patta and Havaianas have joined forces for a collaboration that blends Brazilian ease with Amsterdam street culture.
With summer approaching, AMI Paris unveils Amis d’été, a seasonal collection that embodies the brand’s effortless Parisian elegance.
Rodrigo Haberfeld captured by the lens of Hudson Rennan, in exclusive for Fucking Young! Online.
As his time at Balenciaga comes to a close, Demna presents his final collection for Spring 2026 titled “Exactitudes”.
For Pride 2025, Levi’s is centering its celebration on the power of safe spaces and queer solidarity.
