Save the date for the first Fashion Week in Armenia!
by Adriano Batista

Get ready for an incredible event that’s about to rock the fashion scene! Armenia‘s very own Fashion Week is finally here, and it’s set to be a journey like no other. From July 1 to 6, 2023, the HayArt Cultural Center in Yerevan is the place to be, nestled at 7a Mashtots street.
Join us as we witness the work of over 20 talented Armenian designers taking the spotlight, showcasing their latest collections on the runway. From the emerging designers on the Fashion Scout Armenia platform to the established icons of the Armenian industry, this lineup promises an exciting display of raw talent.
But hold on tight because this fashion week goes beyond the runway. Prepare to be captivated by other activities throughout the week. Step into a showroom filled with over 60 Armenian brands, each with its own unique story to tell. Panel talks will explore the essence of fashion, and you’ll be able to whitness exhibitions that challenge conventional boundaries.
At its core, this event is a vibrant celebration of the Armenian fashion industry, seamlessly blending traditional craftsmanship with cutting-edge innovation.
With a grand vision to establish an annual tradition, the Fashion and Design Chamber is determined to catapult the Armenian fashion industry to international fame. For designers, it’s a golden opportunity to showcase their latest creations, and for us it’s a chance to dive headfirst into a world of fashion, uncovering the hottest trends and discovering hidden gems.
“The richness and diversity of Armenian culture and creativity are at the heart of this extraordinary event,” shared the event organizers. “Prepare to be captivated by a meticulously curated schedule that guarantees an exceptional experience for all attendees.”
So mark your calendars, save the date, and let’s meet in Armenia!

Check out the complete schedule HERE!
Scarab Chronicles: Unveiling the FFFPOSTALSERVICE’s FW23 Collection
Qasimi Spring/Summer 2024
VIKTORANISIMOV chose an unlikely stage for its first Berlin Fashion Week presentation: a former telecommunications bunker, now The Feuerle Collection museum.
After the show, designer Feng Chen Wang caught up with us, to open up about the emotion behind this collection, and the brand’s evolving identity – accompanied by backstage moments captured by Leiya Wang.
Take a look at DOUBLET’s Spring/Summer 2026 backstage, captured by the lens of Rita Castel-Branco during Paris Fashion Week, in exclusive for Fucking Young!
Take a look at KIDSUPER’s Spring/Summer 2026 backstage, captured by the lens of Tiago Pestana during Paris Fashion Week, in exclusive for Fucking Young!
For Camiel Fortgens’ SS26, models walked the actual streets of Paris during Fashion Week, portable speakers in hand, each playing a fragment of the show’s soundtrack.
Singer-songwriter HUMBE is Mexico’s breakout pop star, leading us into a new era of sentimental pop.
Created with artist Samuel de Sabóia, the lineup weaves together regeneration, spirituality, and a question: What does the future of fashion look like?
ZIGGY CHEN’s PRITRIKE doesn’t shout. It hums like the low, steady pulse of rain on summer earth.
For their SS26 show, the adidas and Yohji Yamamoto collaboration traded the standard runway for something more visceral: a four-act performance directed by choreographer Kiani Del Valle.
After showing off-calendar for two seasons in a presentation format, the 2023 LVMH Prize-nominated designer Kartik Kumra is now the first Indian designer to be on the official menswear calendar.
SANKUANZ’s Spring/Summer 2026 collection finds its heartbeat in Tara, the Tibetan Buddhist goddess who exists between two worlds, both enlightened and earthly.
Creative director Julian Klausner builds his first men’s collection for the house like a love letter to contradictions.
Fashion often pretends to have answers. TAAKK’s Spring/Summer 2026 collection prefers questions.
Doublet doesn’t ask you to change the world. It just shows what happens when fashion remembers where it comes from.
The idea is simple but clever: take the rigid codes of a gentleman’s wardrobe and soften them for the heat.
For SS26, Hung La’s LỰU ĐẠN closes its trilogy “MAYHEM,” “YOU DON’T BELONG HERE,” and now “NO MAN’S LAND”, with a collection that stares straight at the people society ignores.
Marine Serre‘s Spring/Summer 2026 collection is about the quiet revolution happening in every stitch. Titled THE SOURCE, this is clothing that moves with purpose, crafted by hands that treat savoir-faire not as a relic, but as rebellion.
Here,… »
When J Balvin puts his name on something, you know it won’t be ordinary.
C.R.E.O.L.E.’s DOM TOP FEVER collection is a reckoning. It digs into displacement, memory, and the act of reclaiming stories that have been buried or distorted.
Entitled ‘The Boy Who Jumped the Moon’, this latest KidSuper collection explored key notions of naïveté, innocence and dreams, which are some of the defining characteristics of any childhood.
Hermès’ Spring/Summer 2026 collection moves in straight lines: clean, precise, effortless.
Kolor’s Spring/Summer 2026 collection plays with time, not in a heavy, sci-fi way, but with a light touch.
Louis Gabriel Nouchi’s Spring/Summer 2026 collection asks a question: Do androids dream of wet desires?
Willy Chavarria’s Spring/Summer 2026 runway show was a protest, a love letter, and a reclamation of dignity.
Take a look at Kenzo’s Spring/Summer 2026 backstage, captured by the lens of Thomas Lizzi during Paris Fashion Week, in exclusive for Fucking Young!
Take a look at LAZOSCHMIDL’s Spring/Summer 2026 presentation, captured by the lens of Rita Castel-Branco during Paris Fashion Week, in exclusive for Fucking Young!
From strippers to cake and condoms as souvenirs, the Carne Bollente party during Paris Fashion Week was the place to dance the night away.
Staged at the legendary club Maxim’s in Paris, NIGO takes us out clubbing with his collection for Kenzo.
JEANNE FRIOT presented her Spring/Summer 2026 collection, Resistance, during Paris Fashion Week, and left no room for metaphor.
JUUN.J’s Spring/Summer 2026 collection, “BOY-ISH,” turns fashion’s happy accidents into something intentional.