S.R. STUDIO. LA. CA. launches “Veil Flag” in support of ACLU at PFW
by Anna Barr
“This project is a meditation on the American flag; how a patriotic icon can be transformed beyond a public symbol. What happens when the iconographic is destabilized, when that which is upright is displaced onto the body and rendered abstract? Given the current political climate in the United States, I wanted to explore the concept of the flag as a signifier in flux and how our relationship to it may change when it is activated as a veil. The mantra-like narration emphasizes the state of mourning I see our country in and the importance of voting out the leaderless leadership of the Trump administration.” – STERLING RUBY
The black and white video opens with a figure crouching outside, his back turned to the camera and body shrouded in a mineral wash denim. Overlaid with two voices reading a sober passage, he rises to stand in slow motion, extending his arms to reveal the sheath as the VEIL FLAG.
The VEIL FLAG operates both as a piece that can be hung on a wall, or a garment that can be worn over the shoulder. VEIL FLAG will be sold online in a limited quantity of 50 editions with the price at $650 each. Pre-order opened on September 28, with a projected shipment date at the end of October. Through the proceeds of this sale, they are supporting the American Civil Liberties Union (ACLU).
The ED. 50 segment of the line is a rotating edition of limited pieces produced in quantities of 50, and coexists amongst the line’s three other, distinct identities: S.R. STUDIO. LA. CA., the main line; SOTO, garments constructed with fabric handworked by Sterling Ruby Studio; and UNIQUE, one-off pieces designed and realized by Sterling Ruby. These lines are mixed together, instinctively, democratically, without hierarchy.
This is Ruby’s second initiative with the ACLU, following the support of the ACLU of Southern California through the presentation of the artist’s film STATE at Sprüth Magers, Los Angeles, in February 2019.
Wales Bonner Presents Thinkin Home a film by Jeano Edwards
Fermata 230
Diesel x Eastpak is a fusion of experience, made to be a reliable partner for any journey.
Some logos are a shared memory. The specific grey of a first console, the four familiar symbols, the typeface of a loading screen.
We talked to Dutch DJ Mau P before he started his DJ set for the Baddest Behaviour party at Pacha Ibiza.
The rhythm of Notting Hill Carnival is built on more than music. It is built on community, pride, and a shared heritage. This year, that rhythm had a new, powerful heartbeat: the partnership of PUMA and the… »
It’s a series dedicated to London, celebrating its iconic landscape and the energy of the people who live there.
For its Fall/Winter 2025 campaign, Casablanca turns its gaze to the rhythms of everyday life in Japan.
Shot by Dutch photographer Paul Kooiker, the campaign shows Carlsen in pieces from the new line.
This is a collaboration built on a shared belief. Both Kobe and Barça are known for one non-negotiable thing: the relentless push to be better.
Bershka’s new collaboration with Von Dutch is a direct line to the era’s most iconic streetwear, a time defined by logo mania and a specific kind of celebrity swagger.
Julian Zigerli unveiled the video for his collaboration with Tom of Finland, “TOM ALL OVER MY BODY,” directed by Steve Marais.
Levi’s® has a new global campaign called “Icons,” and it stars two genuine originals: musician Shaboozey and chef Matty Matheson.
“Free Your Feet” is presented as an invitation. It is an invitation to feel the ground again, to reconnect with our bodies, and to make choices that consider our own health and the health of the planet.
Designed to provide stability, traction, and comfort even on challenging terrain, the shoe aims to give runners confidence with every step.
Tomas Pyzynski photographed by Lucas Lei and styled by Sergio Jiménez, in exclusive for Fucking Young! Online.
Designed by Eli Russell Linnetz in Venice Beach, California, the shoe arrives as part of the brand’s fifth anniversary Fall/Winter 2025 collection.
CDLP introduces its Fall 2025 Essentials Collection, a range of elevated wardrobe basics made from innovative materials.
On the eve of the US Open, the brand is paying tribute to iNovak Djokovic by turning its famous crocodile into a goat.
Loewe unveiled its Fall/Winter 2025 campaign photographed by Arnaud Lajeunie.
GRAMMY Award-winning artist Doja Cat has returned with a new single, “Jealous Type,” alongside its music video.
Salomon and Bodega have joined forces to redefine the XT-4 OG.
For LIVE FROM EARTH and Nike, the first official collaboration is a reason to throw a party
For those seeking to build an autumn wardrobe with pieces that last, this first look provides a strong and wearable starting point.
The British newcomer makes his breakout in The Institute, the gripping adaptation of Stephen King’s thriller, where he plays Luke Ellis.
Gentle Monster takes a fearless step with its 2025 BOLD Collection. The new designs feature an iconic bridge detail, creating a distinctive look that offers unique ways to style eyewear.
Patta’s new Fall/Winter collection draws its colors from the city.
In fashion, a good collaboration is more than just a product drop. It’s a conversation. The new capsule from Zadig & Voltaire and EGONLAB is exactly that.
Offset is stepping into a new chapter, and this time, he’s doing it under his real name.
Calvin Klein has launched its Fall 2025 denim campaign, and it stars SEVENTEEN’s Mingyu.
This August Bank Holiday weekend, something important is happening in Newcastle. Side Gallery is holding a print sale called 50×50.
