Pushing Fashion Into New Spaces:: MMW x NIKE YOGA’s New Collection
by Adriano Batista
Discover the intersection of fashion and functionality with the latest MMW NIKE YOGA collection, curated by Matthew M. Williams, the founder and creative director of 1017-ALYX-9SM. Williams’ design philosophy is rooted in the fusion of his experiences in New York and California, seamlessly integrating the essence of both coasts with cutting-edge innovation. This new collection embodies his approach, offering unparalleled comfort and support, whether you’re engaging in yoga or navigating the demands of daily life.
The collection is meticulously crafted to enhance your yoga journey, enabling you to harness the power of discipline, immersion, and progress. The performance-oriented apparel is designed to unlock your potential, while the off-the-mat pieces are deeply influenced by yoga philosophy, ensuring you stay warm en route to and from the studio, perfectly complementing the modern, multifaceted lifestyle.
Featuring versatile unisex items and off-the-mat essentials, the collection includes a lightweight puffer jacket, cozy fleece pants, and a full-zip hoodie—all engineered to deliver superior comfort and performance for both novices and seasoned yoga enthusiasts. For men, the collection presents boxer briefs, innovative 3-in-1 shorts featuring a snug inner layer for active pursuits and a relaxed outer layer for unrestricted movement, and The Club Cap, an essential accessory for any occasion.
This launch marks the third successful collaboration between Matthew M. Williams and Nike.
Check out the campaign images below:
Salomon SS24: ACS+ FT
Dr. Martens x Supreme: Attitude That Is Contagious
The party was supposed to last forever. This is the faith that pulses through Christian Stemmler’s photobook, “ANFANG/BEGINNING: BERLIN 1994–99”.
Kokoshkin Vladislav photographed by Marie Schuldigen and styled by Zakharieva Anna, in exclusive for Fucking Young! Online.
For Halloween, the brand GENZERO has reimagined its signature Doberman hat.
Gentle Monster has opened its first flagship store in continental Europe, located in the historic Le Marais district of Paris.
Dr. Martens presents the QUBIST, a new collection that redefines the brand’s approach to comfort.
Palaye Royale is one of those groups capable of dissolving distance, of turning music into a bridge of time and emotion.
This partnership is part of MR PORTER’s Health In Mind initiative, which focuses on men’s mental health.
After nearly a year of anticipation, TOMBOGO® has released its Fall/Winter 2025 capsule collection.
The designs are a focused study, drawing inspiration from the college-sports culture of the American South.
JW Anderson has launched a new campaign for its Loafer Bag, starring the actor John Malkovich.
Glass Cypress unveils the lookbook for its Fall/Winter 2025 collection, titled “SOMETHING IN THE WAY.”
Études Studio unveiled the lookbook for its Fall/Winter 2025 collection, shot by Erik Gustafsson and styled by Pau Avia.
Salomon and the Latin Grammy-winning artist FERXXO have launched a new sneaker, the XT-Pathway 2 FERXXO.
Dominik Datko and Maciej Poplonyk photographed by Arthur Iskandarov and styled by Egor Telenchenko, in exclusive for Fucking Young! Online.
Burberry is celebrating its iconic Check scarf with a new portrait series. It features friends of the house, including Olivia Colman, Liu Wen, and Tyson Beckford.
Solomon Fox moves between worlds, Harvard and Hollywood, viral memes and soft bedroom beats, eighty acres of Virginia quiet, and the digital noise of now.
Designed with the architecture firm Sybarite, the space is called Marine Serre Hannam House.
Intodusk is a New York brand founded by Dustin Hellinger and Veska Naratama.
The arrival of Tame Impala’s new album “Deadbeat” is nothing short of a warm welcome back into the universe of creative sonic exploration that the Australian mastermind Kevin Parker has been charting since the project began.
“Ghosts” is an ambitious show that invites visitors into a world of apparitions, uncertainty, and things that linger between life and death.
Maison Margiela is entering the world of residential living. The house has launched Maison Margiela Residences, its first project dedicated to creating a living environment.
On ‘Snowdome’, Wayne Snow distills identity into sound, freezing fleeting emotions, dissolving time, and revealing raw truth beneath digital facades.
For Fall/Winter 2025, Carhartt WIP has collaborated with fashion designer Nicholas Daley on a 13-piece capsule collection.
The NEU_IN Spring/Summer 2026 collection explores how people and objects relate to one another.
Soshi Otsuki, the designer behind the Japanese brand SOSHIOTSUKI, will be the Guest Designer at the next Pitti Immagine Uomo in Florence.
Grace Wales Bonner has been appointed as the new menswear creative director at Hermès.
Robin Beekers and Yohei Ono captured by the lens of Carlos Venegas, in exclusive for Fucking Young! Online.
AURALEE and New Balance have collaborated again, this time on the T500 sneaker.
Marina Abramović’s exhibition at Saatchi Yates in London offers an intimate and fascinating glimpse into the world of one of performance art’s most iconic figures.
Photographer Ángela Ibáñez brings us a selection of the best looks photographed in the streets of Barcelona during 080 Barcelona Fashion, in exclusive for Fucking Young!
