Pull&Bear’s Primavera Sound Café Becomes the Festival’s Coolest Hangout
by Fucking Young!
The first day of Primavera Sound found its rhythm early at Pull&Bear‘s Primavera Sound Café, a space where music, fashion, and coffee collided under the Barcelona sun. With a vinyl-only DJ lineup and an exclusive capsule collection, the brand created a hub that felt both curated and effortlessly cool.
Music set the tone from the start. DJ Malena kicked things off with a hypnotic techno set, all dark beats and magnetic energy. Greta followed, shifting gears into warm house grooves that turned the café into an open-air dance floor. By the time Brieela closed out the night with a mix of R&B, pop, and garage, the crowd was fully immersed in the café’s vibe, part dance party, part chill-out zone.
But the real draw was the limited-edition Primavera Sound Café collection, designed with illustrators TOT PER RES. Festival-goers snapped up hoodies, tees, and the space’s signature cap, while Nomad Coffee kept energy levels high with iced brews and chai lattes. Influencers like Yuulieta and Gabriele Greco mixed and mingled in the pieces, proving their versatility: these were looks made for dancing, lounging, or sprinting between stages.
With shade, fresh air, and nonstop music, the café set the tone for the days ahead.
Check out some of our favorite looks captured at Pull&Bear’s Primavera Sound Café space:
Julian Zigerli’s TEAM LOVE Goes Monochrome with New Black Collection
Tomokazu Matsuyama Reimagines Hopper’s Solitude for the Digital Age
The collection, led by Brazilian designer Pedro Andrade, revives pieces from Oakley’s historical archives through Piet’s experimental lens.
Perfume Genius’s new single “Me & Angel” feels like a glowing little world of its own, tender, dreamy, and strangely uplifting.
Moncler and JIL SANDER unveil their first collection together, crafted for Fall/Winter.
LOEWE Perfumes has partnered with the historic Madrid pastry shop, La Duquesita, for a special Christmas collaboration.
The collection revisits some of the brand’s earliest and most emblematic pieces. It is a tribute to the two pillars of their identity: Exclusive and Inclusive.
Stefano Tomadini photographed by Edgar Vazquez and styled by Victor Lopez, in exclusive for Fucking Young! Online.
Graphpaper from Tokyo and the Amsterdam label Camiel Fortgens have created an eight-piece capsule for Fall/Winter 2025.
Choclock has spent years redefining Spanish R&B and hip-hop, and his new EP Dame Más Tiempo marks another leap forward.
Discover the new Saint Laurent flagship on Avenue Montaigne, a refined, art-infused space that redefines modern luxury in the heart of Paris.
The third instalment of Canada Goose by Haider Ackermann elevates winterwear with bold minimalism and functional sophistication.
Weaving (literally) together activism, design, and queer culture, Grindr partnered with Rainbow Wool to present I Wool Survive on the runway in New York.
PUMA and ROMBAUT have released the second and final chapter of their collaboration.
Eastpak has released a new collection in its Movie Club series, this time inspired by the 1984 film Gremlins.
The Oakley Factory Team returns for Fall/Winter 2025 with a collection focused on technical experimentation.
The 17th FASHIONCLASH Festival filled three November days in Maastricht with performances, films, workshops and shows made by students, activists and designers from over 25 countries.
With over two decades of dedicated experience in the fashion industry, Andrea Moore has forged a distinctive path, blending vibrant colors and innovative materials into gender-neutral designs that resonate with today’s diverse audience.
Saint Laurent Rive Droite has introduced its first Advent calendar. The project is a unique vinyl box set curated by Creative Director Anthony Vaccarello.
Designer Gosha Rubchinskiy has relaunched his brand, opening a new chapter for the label.
Pull&Bear and French artist Thomas Lélu have released their second collaborative capsule, titled “Objets.”
For the first time, the partnership extends beyond bags to include apparel.
We headed down to Geneva over the weekend for the HEAD Fashion Show, made up of 23 Bachelor and 8 Master graduate collections offering a fresh, diverse, and contemplative reading of what clothing can be today.
The competition, which began in 2013, is open to designers from around the world who are between 18 and 40 years old.
Over four intense days, 30 students from across Europe breathed strange, electric life into discarded garments — relics pulled back from the brink and reimagined with hands that refuse to waste. What emerged wasn’t just clothing, but a shared vocabulary: sustainability as a dialect, mending as a manifesto.
Photographer Gorka Postigo’s new book, You’ll Never Meet My New Friends, launched at LSD Paris during Paris Photo Week.
Ami Paris presents its festive collection, Ami Holidays.
The Salomon XT-Whisper Aries Arise is a collaboration that looks to the past and the future.
MRKNTN presents its Spring/Summer 2026 collection, titled SAINT-MAURICE.
Balenciaga becomes the first luxury house to collaborate with the video game PUBG: BATTLEGROUNDS and its mobile version, PUBG MOBILE.
AMIRI’s Pre-Spring 2026 draws inspiration from John Hughes’ 1985 film, The Breakfast Club, paying homage to its universal story and the contradictions of youth.
The CASA LOEWE concept blends high-end retail with the personal feel of an art collector’s residence.
