MINOAR “Trans Urbem” Campaign
by Adriano B.
MINOAR unveiled its “Trans Urbem” campaign, featuring Gancho Ganarev photographed by Yoan Galabov and art-directed by Tea Avosaps.
MINOAR is the tamed chaos designed in one specific direction. Their focus is directed in the creation of a sensory vision through alternatively built perception. Through its creations MINOAR intend to originate an external shape as a reflection of the human sensorium.
The newborn artefact of MINOAR is the limited collection ‘Trans Urbem‘ (meaning ‘across the city’ in Latin). “We entangle our concept in the spirit of this artefact to be your companion in the dynamic lifestyle in the city, out of it and across the city.”
www.minoar.com
London Collections: Men Fall/Winter 2015 Schedule
Andrew Coimbra Spring/Summer 2015 Lookbook
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