MEI KAWA Multifunctional Scarf
by Adriano B.
A MEI KAWA signature piece has been born: the excessive use of snap tape entailed a versatile product for winter times. The water-repellent garment serves several purposes from an instant waistcoat through a simple scarf to a hood depending on how it is fastened. The piece of textile can be wrapped around once as an easy-to-assemble scarf.
Another usage allows us to wear it like a gentle accessory by just hanging it around the neck. The more advanced use is wrapping it twice that creates a dense, protective structure, a sheer storm-proof scarf. The various folding technics result in waistcoats and hoods all open to experimentation. The combination of the two layers, the water-protective outer surface and the soft lining inside unite in various ways.
MEI KAWA is consciously oriented towards natural and organic solutions. The garments are made of natural fabrics with extraordinary tailoring methods, which provide the wearer with practical and variable outfits. MEI KAWA is characterized by pure and minimalist design influenced by Nordic and Asian impressions.
photo: Nicolas Fleuré
photo assistant: Arthur S. Redler
styling: Angie Pálmai
hair: Zoltán Herczeg
make up: Szilvi Ipacs
models: Krisztina Meszes and Ádám Bajor
oki-ni x It’s Nice That Vol.4: Zena May Hendrick
Joanna Startek Spring/Summer 2014 Campaign
The organization in charge of the LVMH Prize, the most important in the fashion industry for emerging designers, has announced the finalists.
Summer’s around the corner, and Maison Kitsuné teamed up with Vilebrequin to bring a fresh vibe to your holiday wardrobe.
Billionaire Boys Club EU’s Pre-Fall 2024 collection is here, and it’s all about blending outdoor vibes with street-ready style.
PANTALON and Neumann Paper team up to launch a unique line of aromatic papers, blending urban skate culture with the art of fragrance.
We talk to Kristopher Cantu, founder and creative director of the knitwear clothing brand that has taken social media by storm, Knitwrth.
UNNA dropped a new line of running gear that’s all about comfort and keeping things light.
It’s a story of rescue, reinvention, and relentless dedication to sustainability.
During the Balenciaga Summer 2024 Venice installation, 14 distinct styles of the coveted Rodeo Bag await customers.
Antoine at Humankind Mgmt photographed by Schaël Marcéus and styled by Keegan Lathe-Leblanc, in exclusive for Fucking Young! Online.
Japanese fashion house Comme des Garçons presents a collection of wallets with Denim Tears, the brand founded by Tremaine Emory.
Jacquemus unveiled the campaign for its “LE MARIAGE” collection, photographed by Oliver Hadlee Pearch and styled by Katie Burnett.
Whether you need a statement piece or a functional accessory, the Tres table collection offers both, blending art with everyday use in a simple yet sophisticated way.
Dior Men is introducing a new capsule collection that brings a contemporary twist to its classic Cannage pattern.
French fashion house Jean Paul Gaultier announces its next RTW collaboration with designer Shayne Oliver.
A hub of creative activity and dialogue where diverse perspectives converge to inspire meaningful conversations and stimulate cultural exchange.
American brand Aimé Leon Dore presents its Spring/Summer 2024 campaign called “The World’s Borough”.
American fashion and sports companies Bode and Nike jointly design a clothing collection.
Japanese fashion house Comme des Garçons, creatively directed by Rei Kawakubo, presents its first collection of Made in Italy handbags.
The campaign captures the essence of a surfer’s adventure in search of the perfect wave, set along the stunning North Cornish coastline.
In the heart of Velásquez’s design philosophy lies a commitment to exploring personal space and challenging societal norms.
Photographer Luis Ayora brings us a selection of the best looks photographed in the streets of Barcelona during 080 Barcelona Fashion, in exclusive for Fucking Young!
The collaboration between Acne Studios and Frédéric Malle is unique because it’s founded on a mutual understanding and approach to art.
This collection is a call to claim your space in the running world, to be part of a team that runs not just to compete, but to connect.
“Effortless Elegance” brings together the best of Givenchy’s heritage and the simplicity of modern design.
The 10XL is all about going big with style while staying true to athletic roots.
With only 40 pieces available, each with its own number, this rug is as exclusive as it gets.
This event is all about getting ready for 4/20, with Snoop inviting everyone to grab their favorite snacks.
Milan’s design scene is buzzing with the latest “The Art of Dreams” exhibition at Palazzo Clerici.
Leonardo Hanna Azrak photographed by Alejandro Arrias & David Bravo and styled by Antonio Hard, in exclusive for Fucking Young! Online.
The WRPD Runner is gearing up to be a big hit for those who love a mix of tech and style in their shoes.
