Josh Goraya Fall/Winter 2014 Lookbook
by Adriano Batista









Josh Goraya‘s FW14 collection was inspired by the label’s core philosophy and a brainwave which generated at the very beginning when the label’s operations had just started. It’s a belief which implies that fashion is not only about red carpets and high profile gatherings, in fact the precise identity of fashion is what you see on the streets every day. The candidness in everyone’s daily attires is what defines fashion in its true sense.
The prints are inspired by their trademark motif, ‘The Shaving Razor‘ mixed with a modern, contemporary and more abstract version of the old school motif, ‘The Paisley‘. Although, the major emphasis is given to Indian textiles and hand-woven fabrics, the designs still don’t have any geographical representation or any ethnic inclination whatsoever; the pieces are such that could be worn easily by any individual in any corner of this world without standing out on the basis of culture or ethnicity.
The look that is portrayed is very high street, androgynous and sports stimulated. Drawing in at the make, most of the collection is made in 100% silk combined with Irish wool, leather, denim and velvets. The colors that indulge range from deep jungle greens, arrow-wood, Pompeian red, everglade to jet black. The prominent silhouettes are crisp silk shirts with chiffon embroidery, buoyant silk bomber jackets, quilted down jackets and very edgy extended overlap biker jackets.
The most rousing and inventive elements of the collection are the gorgeous leather jackets fused with hand embroideries and the 100% silk jeans, which are an ingenious outcome of this collection’s motivational thought which is certainly not anything else but, ‘STREETS ARE COOLER THAN RUNWAY’.
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