Jonathan Anderson for Versus
by Adriano Batista

Jonathan Anderson, winner of the Emerging Talent Award at the British Fashion Awards 2012 earlier this week, will create a capsule collection for Versace’s diffusion line Versus. The collaboration will be the first in a series of designer collaborations that will work towards the repositioning of the brand. The collection, which will be launched with a presentation-event planned for March/April 2013 in New York.
Jonathan was particularly inspired by an image from a campaign shot by Bruce Weber with Donatella in 1996.
“For me this iconic image says it all, that’s how I see Versus,” he said. “It’s all about the relationship between a boy and a girl, a girl and a girl, a boy and a boy. Purity”

Image That Inspired J.W. Anderson’s Upcoming Line For Versus
Born in Northern Ireland in 1984, Jonathan William Anderson studied menswear at the London College of Fashion, graduating in 2005. He launched the J.W. Anderson fashion label in 2008 with a men’s collection which several years later was accompanied by a women’s collection.
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