This season, HUF throws out the traditional playbook with its Holiday 2023 collection, embracing contrasting color palettes, innovative graphic placements, and a fresh take on its heritage. It’s a mix of timeless outerwear, cozy seasonal knits, and essential styles. What sets this collection apart is its emphasis on eclectic patterns, fresh spins on throwback graphics, and modern material combinations.

With a blend of vintage, modern, collegiate, Y2K, and classic aesthetics, Holiday 23 blurs the lines between fashion genres. It takes us on a journey where the past and present meet, creating a winter apparel collection that’s all about reinvention and the fusion of favorite pieces from days gone by. This winter, it’s all about pushing boundaries, mixing things up, and embracing the unexpected.

Check out the collection below: