HEREU Celebrates 10 Years with Memory: A Play of Twos
by Adriano Batista
HEREU is marking its 10th anniversary with Memory. A Play of Twos, a photobook that captures a decade of creative exchange. The project began as a simple idea: inviting photographers from around the world to contribute a single image in exchange for a piece from HEREU’s collection. These photos, once turned into postcards, now come together in this limited-edition book.
Memory is about pairing photographs from different artists, times, and places, finding connections in shape, color, or mood. Each duo creates a quiet dialogue, revealing unexpected harmonies. The book reflects HEREU’s collaborative spirit, shaped by Mediterranean summers and shared memories.
To celebrate the launch, HEREU brought together friends of the brand for an intimate event in Barcelona. The gathering was a fitting tribute to a decade of creativity, where the same spirit of collaboration and connection that shaped Memory came to life among those who have been part of the brand’s journey. Check it out below:
SALVA LÓPEZ
SALVA LÓPEZ
MICHAEL HEMY
Event photos: Rita Guillem
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