Givenchy Opens New York Flagship Store
by Adriano Batista




French couture house, Givenchy announced the opening of a flagship store in one of the world’s most important fashion capitals, New York on the renowned Madison Avenue.
This milestone in the House’s retail development is the latest in its strategy of creating ‘tailor-made’ stores and reinforces its long held relationship with the city of New York. The flagship store brings together every facet of the Givenchy brand and showcases its full ranges to one of the most demanding markets in the world.
According to Givenchy Chief Executive Officer, Philippe Fortunato, “The new Madison Avenue store is a beacon among Givenchy stores. Every single store has to be great in its own way, projecting the house’s values. But a flagship store is even stronger, in this case attracting influential customers and style leaders of the Upper East Side, New York city and the rest of the US market. These customers will feel ‘at home’ in these surroundings and will welcome a new audience to join the Givenchy “tribe or family.”
Givenchy delivers the expected in an unexpected way in its New York home, It recalls the city surrounding it while bringing the essence of Givenchy to its citizens and customers. In this Riccardo Tisci designed boutique, a simple façade invites visitors into the 400m2 space, which is arranged across a double height main floor, with a mezzanine floating above the rear. The understated backdrop of the store throws oversized images from Givenchy advertising campaigns into sharp relief. The overall impression is that of an art gallery with carefully curated spaces dedicated to the house of Givenchy.
Contrasts and disruption are present throughout the store and are part of Creative Director, Riccardo Tisci’s approach; he has taken a piece of SoHo and placed it at the heart of Madison Avenue. To this end, many of the features in the store are surprising and offer the customer an enriching experience. He has retained the essential elements of the Givenchy store design DNA such as large black and white blocks, complemented by long podiums which are also rendered in black and white. Riccardo Tisci describes them as being “slender and sleek. Here purity is lined to punk, the richness of the clothes is contrasted to the day-to-day life of the street outside. Each collection has tensions within it and the architecture of this store has its own contradictions. This is an expression of luxury that is not related to social status, it is a lifestyle and membership of a family.”
Riccardo Tisci has created a unique environment where the clothes appear as specimens in a laboratory. They are laid out on plinths rather than hanging on rails or mannequins. Each display is a masterpiece in itself and is therefore at the service of the product.
He continues, “A journey through the store is a new and intriguing experience because visitors will see a space rather than an array of goods. These spaces are important, they are like the pauses in a piece of music. Space is part of the luxury of our stores. They are clean and calm, creating a churchlike atmosphere where people may even feel compelled to speak in hushed voices. The lack of decoration implies a sense of humility. The store is understated, it has an emptiness and offers pure space. You enter as yourself, on your own and leave as a member the Givenchy ‘tribe’ which describes an attitude, your clothes, and an openness to sharing ideas, while embracing the spirit of the brand.”
GIVENCHY MADISON
747 Madison Avenue,
New York, NY 10065
H&M Close the Loop
Pacific and Co. Fall/Winter 2015 Lookbook
Over fifty emerging Finnish designers presented their collections at the Amos Rex SS25 fashion show, held in the courtyard of Helsinki’s Amos Rex museum on May 23rd. The event formed part of Fashion in… »
Resort 2026 by DSQUARED2 is rebellion at its purest!
Japanese artist Kunimasa Aoki has won the 2025 Loewe Foundation Craft Prize for his terracotta sculpture Realm of Living Things 19.
This collaboration reflects Paloceras’ approach to eyewear design, where technical precision meets handcrafted detail.
Last week, Helsinki became a focal point for fashion innovation as Aalto University presented its graduating students’ work at Näytös25.
Gal Nell Dahan debuts in menswear with his Fall/Winter 2025 collection, characterized by timelessness, rich fabrics, and sustainability.
This summer, the Monte-Carlo Beach Club has a new look, thanks to Jacquemus.
Nike’s latest running shoe, the Structure 26, arrives with a clear mission to deliver serious stability without sacrificing comfort.
Helsinki has long been an incubator for avant-garde creativity, and this year’s Fashion in Helsinki solidified its reputation as a nexus where fashion and art dissolve into one another.
The shoe takes inspiration from mid-century track runners but gives them Margiela’s signature deconstructed touch.
YSL Beauty has announced actor and musician Aron Piper as its new ambassador for Spain and Portugal. The 27-year-old star perfectly embodies the brand’s values of authenticity and individuality, aligning with the ethos of… »
The launch campaign, “EVERYTHING NOW – LEAVE NOTHING UNEXPRESSED,” captures the energy of a generation that treats every day as a chance to reinvent.
In a world that still asks “Does anyone even want to be a man anymore?”, their answer is a middle finger wrapped in glitter.
It began with a disruption: intentional, visual, and unapologetic. GLITCH wasn’t designed to follow clean lines or play it safe.
The organisation in charge of the prestigious ANDAM fashion competition unveils the list of finalists for the 36th edition.
Instead of just taking backstage shots himself, photographer Joonas S’Diri handed his phone to the models and let them take selfies.
Junya Watanabe joins forces with Alpha Industries to deliver a biker jacket defined by military rigor and Japanese avant-garde simplicity.
Granado teams up with Guimarães Rosa Institute and the French Institute for the fourth edition of ABERTO.
Indeed, after the calm that the last two months have brought (especially for those who work in the industry), it’s back to what, for some, is the most dreaded date: Fashion Week, which is not just a week, but a… »
The event highlighted a mix of established brands and new designers, all recognized for their focus on sustainability, creativity, and meaningful design.
The capsule collection takes the duo’s chaotic, genre-defying energy and turns it into wearable rebellion.
Persol’s Latest Drop is a Love Letter to Cinema and Steve McQueen
Maksym Rassokha captured by the lens of Oleg Borisuk and styled by Kiss Mark, in exclusive for Fucking Young! Online.
To mark its anniversary, LOEWE is releasing the Puzzle 10 collection, a tribute to a decade of innovation.
For their 20th anniversary, END. joins forces with Aries to drop Arcade, a capsule collection built on nostalgia for 90s gaming culture, drift racing, and the gritty charm of seaside arcades.
Massimo Osti Studio teamed up with British artist Scott King for a capsule that blurs the line between clothing and critique.
Sulaimon Danijo at Uno Models photographed by Camilo Delpin and styled by Rebecca Perlé, in exclusive for Fucking Young! Online.
For Spring/Summer 2025, Racer Worldwide drops a piece of jewelry that turns nostalgia into fashion.
Primavera Sound Barcelona 2025 is no longer just a lineup. It’s a schedule, a map, a puzzle waiting to be solved. With set times and stage locations now out, the festival’s three main days (June 5-7) are… »
Levi’s® and Japanese fashion label sacai have joined forces to rework classic denim styles, blending Levi’s® heritage with sacai’s experimental design philosophy.