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This is the first collection of FIELD of PONIES. Its aesthetic stems from a web-based artistic project, in which the designer, Julie Berube, creates one pony a day, using everyday materials found in her immediate environment. Thus, home-made/crafty techniques have been developed to offer a modern version of quilting, stuffing as well as hand and machine embroidery. Inspiration is drawn mainly from the annual Haitian carnival held in the town of Jacmel. The carnival’s really powerful characters, created in haste from found materials, strongly reflect how FIELD of PONIES interprets clothing: as a raw, primitive and available form of self-expression.

Every sweatshirt is made by hand in London, United Kingdom.

 

Photographer: Pier-Alexandre Gagné
Styling: Julie Berube
MUA: Stephanie Guida
Models: Maxime-Alexandre Racicot and Jasmina Lukanovic