Farah Launches The Archive
by Adriano Batista
Farah introduces The Archive, a 16-piece capsule collection that steps into its own history. This unisex line reinterprets designs from the brand’s 100-year legacy, reworking them for today.
The collection tells the story of Farah’s evolution. It traces a path from its American workwear roots to its role as a uniform for British counterculture. These are clothes that moved from football terraces to West London dance floors. Until now, the brand’s archive has been seen through collaborations with other designers. This capsule is Farah telling its own story.
The pieces span decades. The Pendale Hopsack Jacket revives a 1970s Western shape. The Carranza V-Neck Jumper nods to the 1980s, seen through British football culture. The Montwood Corduroy Western Shirt recalls the brand’s American origins.
For generations, these clothes have been adopted by subcultures, including rude boys, mods, and indie kids. They were worn as a badge of identity. This collection documents that legacy and reimagines it, updating original designs for the present.
Every decade is represented. There is the double-knee denim of the 1950s, the sharp Hopsack Slacks of the 1970s, and the terrace knitwear of the 1980s. Each piece carries the spirit of its era, rooted in subculture but designed for how we dress now.
Check it out below:
The Farah Archive collection will be available from October 8th, 2025.
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