Video Diane Pernet & Bruno Pieters – To Be Honest
by Adriano Batista
“To be Honest“ features fashion writer Diane Pernet and designer Bruno Pieters directed by Katharina Kowalewski for THE AVANT/GARDE DIARIES. Pernet, the founder of the famous A Shaded View on Fashion blog, presents Pieters in a very intimate and moving portrait. The two discuss the need in rethinking fashion and opting towards a more honest approach. Jason Last took care of filming and editing.
If you go to a fashion show in Paris there is one woman that you will notice for sure: DIANE PERNET. She doesnʼt adopt every trend around but created her consistent very own “shaded black” look. Born in Washington D.C. Pernet was a fashion designer in New York in the 1980s, created costumes for movies and amongst others worked as a fashion editor for Elle and Vogue. The writer and founder of A Shaded View On Fashion Film Festival lives full of passion for good movies and real fashion. In her entourage you can meet the most talented filmmakers and designers of our time.
BRUNO PIETERS was born as Bruno Peters in Brügge in 1977 and graduated from the Antwerp Royal Academy in 1999. After working at the fashion houses of Martin Magiela and Christian Lacroix Pieters was announced art director of Hugo Boss in 2008. When his contract ended he decided to take a one-year sabbatical in South India, a break that profoundly affected his personal philosophy and his thinking about fashion. With his label Honest By he opts for a new honest approach. From pricing to fabrics, from production to sales – a total transparency comes in place.
Get to know Honestby
here.
NYC #17 by Monsieur Jerome
Burberry Prorsum Resort 2013
Temple of Love marks Palais Galliera’s first exhibition in Paris devoted to the work of avant-garde fashion designer and cult figure Rick Owens.
NBA star Jaylen Brown’s brand, 7uice, has teamed up with NAMESAKE for a new capsule collection called INTELLECTUAL CLUB.
A confirmation that many of us have been waiting for.
Dominic Albano started with luxury underwear—simple, sexy, and well-made. Now, he’s bringing that same vibe to swimwear.
Balenciaga unveiled its new High Summer campaign, shot by Roe Ethridge.
Prada’s Days of Summer campaign feels like a pause, a deep breath of salt air.
In the haze of golden hour and the soft chaos that is Coachella’s opening weekend, GUESS JEANS made its triumphant return to the desert — and let’s just say, it didn’t come quietly. For the fourth year… »
The Limit Does Not Exist was a collision of clothes, music, and performance, all vibrating at the same frequency.
For the first time, Converse and Kenzo are joining forces, mixing classic American cool with Kenzo’s vibrant energy.
This season marks a shift toward sharper structure and technical precision, but without losing the experimental edge that defines the label.
Lick the Star is a film, a feeling, a love letter to the way pop culture lingers—half memory, half dream. And like Room 79 itself, it lingers long after you’ve left.
Indelicato revisits shapes and styles that matter to him, turning them into something almost ritualistic.
Paris has long been the backdrop for romance, and now two brands are bringing that intimacy from the city’s streets straight to the bedroom.
Designed by Johnny Lu and printed on Munken paper, the book is a deep dive into what makes Aries stand out.
Dutch designer Duran Lantink becomes the new Creative Director of French fashion house Jean Paul Gaultier.
MM6 Maison Margiela and Salomon are back with another collaboration, this time for SS25.
Unlike traditional grants or one-off prizes, this is a comprehensive two-year accelerator that provides runway production, mentorship, retail access, and a high-profile collaboration to set designers up for long-term success.
Dominik Dorner captured by the lens of Santiago Neyra, in exclusive for Fucking Young! Online.
With a year full of surprises, the renowned French streetwear brand Bensimon is celebrating its 45th Anniversary.
In an era of disposable fashion, JAK sneakers offer something different: understated quality that lasts.
Cities change, and so do the people who live in them. wetheknot’s new seasonal capsule, Goodbye Lisbon, is built on that tension—between the city we know and the one we hope to see.
Real magic happens with Primavera a la Ciutat, the week-long spillover of concerts taking over the city’s best venues—and the schedule just dropped.
Lejs Ibrahimovic styled himself for this exclusive Fucking Young! story captured by the lens of Julian Freyberg.
Summer isn’t just a season—it’s a feeling. That’s the idea behind LOEWE’s Paula’s Ibiza 2025 collection.
Curated by F. Delétrain, the project blurred the line between joke and critique.
“UNDERSEX” is a photo project of the non-existent association “FAUX”. It is dedicated to artists in emigration from different countries and is designed to resemble a provincial Siberian newspaper, contrasting with erotic visuals, as this theme is still taboo in Russia and Eastern countries.
British fashion house Burberry, creatively directed by Daniel Lee, presents its Summer 2025 campaign called “Wish you were here”.
Using materials like Harris Tweed, denim, faux fur, and printed patterns, the collection combines whimsical refinement with an industrial edge.
Illustrator Nicasio Torres and Makeo.Top, a secondhand clothing project led by Eme Rock, began a collaboration that turns discarded clothes into wearable art.
Corentin Marchandet photographed by Martina Bertacchi and styled by Rebecca Sclavo, in exclusive for Fucking Young! Online.
