Camper officially launches the digital experience of its new Fall/Winter 2015-16 Campaign. Representing the season’s inspirations of earth’s precious resources, an immersive website has been created with an interactive experience revealing the organic universe that embodies the new Camper collection.
The site playfully evolves the graphic identity of the season´s inspiration, Extreme Nature (water, ski, gemstone, metal and wood) and encourages the viewer to seek out the shoe hidden behind the creative. Developed by French digital agency Convoy, the full digital experience can be viewed clicking HERE!
Art director: Romain Kremer
Photography: Daniel Sannwald
Styling: Anna Trevelyan
Hair: Soichi Inagaki
Make-up: Isamaya Ffrench
Casting: Eddy Martin @ File & Parade
3D Design: Convoy
Music: James Kelly
The campaign’s narrative is a journey that captures the spirit of travel through different lights: the Parisian sunset, the break of dawn, and the glow of a bonfire.
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