Balenciaga x Puma Collaboration Launch
by Adriano Batista
Balenciaga and Puma’s long-awaited collaboration finally hits stores! First shown in Balenciaga’s Winter 25 collection, the partnership combines Puma’s sportswear history with Balenciaga’s design approach. The result is clothing and footwear that works for both movement and fashion.
The shoes focus on Puma’s Speedcat sneaker from 1999. One version removes parts of the upper for a softer fit and cuts the Formstrip detail. Another makes the Speedcat into a slip-on with smooth leather. There is also a satin shoe that mixes the Speedcat with a ballet flat shape.
Clothing includes technical sweatsuits with Balenciaga’s lion logo, similar to soccer warm-up gear. Tracksuits use nylon fabrics with Puma details from the 1990s. Some items play with expectations, like a shearling jacket shaped like a tracksuit or a suede coat that looks like a robe. Hoodies, T-shirts, and shorts come in different fits and show both brand names.
The collection will be available at certain Balenciaga stores and on their website.
Check out the campaign images shot by Ari Versluis below:
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