For his new collection for Balenciaga, creative director Demna Gvasalia took the presentation to a whole new level.
The show started outside with a red carpet in which Naomi Campbell, Offset, Elliott Page, or Cardi B participated, among other celebrities, wearing the designs of the firm, being live-streamed to those already inside the venue, and on social media. But once inside, a movie screen lit up to begin projecting an original episode of the mythical series, The Simpsons, in which Homer tries to fulfill his wife Marge’s dream by giving her a Balenciaga dress for her birthday. Marge tries to wear it for a whole day without staining it, knowing that in the end, she will have to return it for its very high price, but Demna Gvasalia, excited by this gesture, travels to Springfield, to turn Marge into the star of his show and taking all the neighbors to Paris to be models for a day.
After a year and a half of virtual catwalks due to the coronavirus pandemic and when numerous brands have already decided to return to “traditional” shows, Balenciaga showed that the alliance of digital and live experience can bring numerous and ingenious benefits to the industry of the fashion and it’s definitely here to stay.
With references from childrenswear such as cropped shorts or braided scoubidou to the famous Harris Tweed and English wool fabrics, the awarded winning collection felt fresh and full of “improvements”.
With the campaign Li-Ning creates a timeless, always relevant and effortless look supported by a cast celebrating different types of beauties from different eras.
We recently got to see designer Mateo Velasquez present at Hyères where he was one of ten finalists and the first Colombian designer to reach the final of the competition.
Gucci announced the latest developments in its Gucci Places project, the initiative designed to encourage people to explore the various places in the world that have inspired the House and with which they have a special bond.
VETEMENTS is releasing new limited edition pieces inspired by traditional security uniforms and embroidered with the word “OXPAHA” (security in Russian).
The young Spanish artist shows in his new photographic compilation the chaos and rebirth originated in a social and personal moment of great importance.
Inês Amorim and Reid Baker presented their Spring/Summer 2022 collection for Ernest W. Baker during Portugal Fashion, with a special installation and a fashion video directed by Vladimir Kaminetsky.
Ana Sousa and Joana Braga are UNFLOWER, a young slow-fashion brand that unveils its latest Spring/Summer 2022 collection titled ‘If We Take Na Holiday’ at Portugal Fashion.
Composed of 13 pieces, this unisex collection by UMBRO borrows the codes of sport while enhancing the silhouettes with more urban cuts and fashion details.
Introverted and deep by nature, THÉ MATCHA 26 is a skin scent that carries a noble stillness. It’s a reminder of home, of welcomed solitude, and of all things familiar and treasured.
The Sangue Novo contest was always about questions. How does the new generation of Designers interpret the world? Are they the solution for “tomorrow”?
Recently, Australian musician and activist Troye Sivan was seen modeling for the Savage X Fenty runway and living his best life on the Met Gala Carpet. These appearances were not a coincidence as Sivan was also preparing… »
At once elegant and sporty, the new Dior Men B30 sneakers pay tribute to the world of running in a powerful fusion of hi-tech materials for flexibility and lightness and contemporary curves, adding a touch of audacity to any silhouette.
Conan Gray wearing Lacoste and shot by Tommy Dorfman.
In this issue, we explore how we are connected to nature and the intersectionality of social and sustainable issues.
We talk to designer Bethany Williams who believes that social and environmental issues are connected along with
designers Francisco Terra of Neith Nyer, Tom Van der Borght, and actor Archie Renaux. Stylists were encouraged to not only explore conscious designers but to pull from the archives, vintage, and to forget about seasons with editorials.
