Balenciaga has opened its doors to a stunning new store in Madrid, Spain. The two-level space, spanning 394 square meters, showcases the brand’s latest collection of men’s and women’s ready-to-wear, shoes, bags, accessories, eyewear, and jewelry.

The store’s design is a continuation of Balenciaga’s Raw Architecture concept. This approach emphasizes raw, untreated surfaces and incorporates industrial elements, creating a unique and authentic atmosphere. By preserving existing structural elements and using fewer virgin materials, the store aligns with the company’s commitment to sustainable production.

The interior of the store is a striking blend of modern aesthetics and industrial charm. Vast brushed concrete floors resemble sidewalk tiles, while cement board panel walls and folded metal shelves evoke the feeling of a large-scale storage structure. The sparse racks and exposed lighting fixtures add to the minimalist and unadorned ambiance.

The store’s features are both practical and visually appealing. Metal tables, concrete columns, and recycled leather-upholstered seating provide a comfortable and stylish space for customers. Underlit, corrugated metal steps, lined with outdoor banisters, lead to the second floor. A high-definition screen adds a touch of warmth and modernity to the sprawling space.

Check it out below:

 

BALENCIAGA MADRID
Calle de José Ortega y Gasset No10
28006 Madrid
Spain