adidas Primeknit Pureboost 2014
by Adriano Batista
Bringing together two of adidas’s latest running innovations has culminated in a performance-led shoe with style and finesse: the adidas Primeknit Pureboost.
The Pureboost tooling is the latest evolution of adidas’s high energy-returning BOOST™ technology and has been reengineered to bring the foot closer to the midsole, delivering the most comfortable ride yet for the runner. A stripped back outsole further enhances the responsiveness between foot and floor, and is striking in its minimalism.
Bringing Primeknit’s form-fitting upper to the Pureboost delivers further comfort and performance benefits – namely lightness and breathability – but it also continues an aesthetic theme of minimalism, delivering a sleek silhouette that looks as fast as it performs.
Executed in a classic blue with white highlights and 3-Stripes, the combination of tight and open knit executions adds subtle dimension, as well as support and breathability. Distinctly adidas, the external heelcage continues to serve from both performance and style perspectives, and comes individually numbered on the left lateral side.
Just 600 of the adidas Primeknit Pureboost will be released globally in select boutiques from May 17th.
Primary Bold
SS14 Menswear Trends
Carne Bollente’s new campaign, “The Boy Next Door,” features the multi-talented Ivan Ugrin.
AMIRI has become the official formalwear partner for the soccer team FC Barcelona.
HÉLAS presents its Winter 2025 collection as a clear progression of its identity.
Lucas Sapoznick captured by the lens of Max Jorquera, in exclusive for Fucking Young! Online.
Yerevan Fashion Week is a child. It has only celebrated three birthdays. But in its short life, it has learned to walk with a surprising firmness.
A photography exhibition in Paris this November will engage a sense beyond sight.
The first event was held to open the new BERSHKA store in San Sebastián.
Paul & Joe’s new collection, Tokyo Velvet, acts as a cultural bridge. It connects the elegance of Paris with the dynamic pulse of Tokyo. The line draws from the contrasts of the Japanese capital, pairing French chic… »
Take a look at ACROMATYX’s backstage, captured by Ángela Ibáñez during 080 Barcelona Fashion.
This 28-piece collaboration continues to reshape the visual and technical language of moto-racing apparel.
After a four-year pause, Babeheaven returns with ‘Slower Than Sound’, a dreamy, quietly confident EP that feels both intimate and cinematic.
The campaign, featuring team skater Morice Auethan, presents skateboarders as modern cowboys.
The Prada Winter 2025 collection returns to the brand’s core principles: contrast and contradiction.
The campaign, shot by Oliver Hadlee Pearch, stars footballer Jude Bellingham and actor Callum Turner.
Oakley has introduced its new Team Collection, a line of performance gear developed in partnership with its athletes.
Gucci introduces its first winter sportswear collection, Gucci Altitude.
The new collaboration between GUESS JEANS and Allen Iverson is a direct homage to a specific moment in culture.
PUMA and San San Gear have reunited for a second collaboration.
The latest collaboration from Stüssy and Mountain Hardwear is built for the elements.
Pitti Immagine Uomo has announced that Hed Mayner will be a Guest Designer at its upcoming edition in Florence.
Aleixandri Studio presented its new collection, “In Nomine Heretica,” at 080 Barcelona Fashion.
BENAVENTE presented its new collection, “Capriccio per Benavente,” at 080 Barcelona Fashion.
The message is clear: growing older may be inevitable, but letting go of imagination is a choice.
Carlota Barrera’s Spring/Summer 2026 collection examines intimacy.
There are artists who dress the world — and others who undress it. David Delfín did both. Tomorrow, at Valladolid’s International Film Festival (Seminci), RTVE Play unveils “David Delfín. Muestra tu herida“, a documentary that peels away the myths to… »
SAGABOI unveiled its Spring/Summer 2026 collection, titled “Port of Call.”
Reebok has launched the Floatzig 2, the next step in the evolution of its iconic running shoe.
The Carhartt WIP Active Jacket is turning fifty. To mark the occasion, the brand has created four special-edition designs.
Maison Margiela has released “A Tabi film,” a close look at one of its most important symbols.
The Prada Holiday 2025 campaign tells a winter’s tale.
