SHOWstudio showcases the Gareth Pugh Pitti presentation video. With a collection inspired by religious iconography and Florentine opulence, Gareth Pugh made his Italian fashion debut at Pitti Immagine #79. Created with Ruth Hogben and projected onto the ceiling of a 14th-century church, Pugh melded the grand traditions and art of this ancient city with his own hyper-modern fashion vision.