BERNHARD WILLHELM “3000” Exhibition @ MOCA LA
by Adriano Batista
The Museum of Contemporary Art, Los Angeles presents the first American museum exhibition of the work of fashion designers Bernhard Willhelm & Jutta Kraus. Bernhard Willhelm 3000: When Fashion Shows The Danger Then Fashion Is The Danger is a site-specific work at MOCA Pacific Design Center that functions as a sculptural installation and features their Fall / Winter 2015-16 collection. Including video, photography, and displays of ephemera and objects selected by Willhelm, the installation is a meditation on the future of commerce and a “thinking-forward exhibition.” The designer sees the show as his response to the uniformity of consumerism in the 21st century as well as a forecast of the fashion experience in the 22nd century.
Since the founding of his eponymous label in 1999 with Kraus, Willhelm has been moving “in between chaos and diversity.” In opposition to the minimalist designs that dominated runways in the 1990s, Willhelm’s designs are characterized by their outspoken visual language: which they transform and combine in and unparalleled way with juxtapositions between high and low culture. The pair situates their work as a mirror to the Paris court of fashion, and a comment on prevailing views of taste and wearability.
Bernhard Willhelm 3000 follows the relocation of Willhelm and his Paris-based studio team, headed by Kraus, to the Beachwood Canyon section of Los Angeles. Following past collections—which incorporated the loose-fitting, draped garments of the Middle East, India, and Africa into punk-inspired assemblages—their latest designs and tableaux vivant presentations reflect the diversity of the global metropolis. The forthcoming spring-summer collection—which will be unveiled as part of the installation at MOCA—further positions the concept of diversity as a response to climate change and ecological disaster.
Bernhard Willhelm 3000 is an experiment, and through the emotive qualities of the work in the exhibition, it also serves as an opening to a dialogue between art, fashion, and consumerism.
ELEVENPARIS Spring/Summer 2015 Campaign
SixLee x Aqua Two Sneaker Capsule Collection
Gucci introduces a new sneaker, the Gucci Shift, designed for motion. It translates the House’s athletic history into a form made for the rhythm of now.
Setchu Perfume is a collection of five fragrances, each continuing the brand’s search for balance, joy, and strength.
Deep in the hills of Abruzzo, at a place called Villaggio Cirulli, a simple but powerful idea took shape: no one is just a number.
Take a look at Campillo’s Spring/Summer 2026 backstage, captured by the lens of Spencer Stovell during New York Fashion Week, in exclusive for Fucking Young!
FANG NYC made its New York Fashion Week debut with a Spring/Summer 2026 collection that drew a clear line from the past to a specific future.
Valentino Garavani and Vans unveiled the campaign images for its new collaboration.
ECKHAUS LATTA unveiled its Spring/Summer 2026 collection during New York Fashion Week.
Ami Paris has unveiled a new staple for the wardrobe: the Mirage sneaker.
Peter Demas photographed by Chris Fucile, in exclusive for Fucking Young! Online.
In an age of digital noise, there’s something powerful about work made by hand. Artist Sal Salandra understands this.
LeBlancStudios presents its Spring/Summer 2026 collection, “Museum of Common Oddities.”
Drawing from the energy of Tokyo’s streetwear, the collection captures the creative pulse of Shibuya.
Dsquared2 and Ducati have joined forces for the first time. The reason is a machine: the new Ducati XDiavel V4 motorcycle.
A shoe should feel good from the first step. That’s the idea behind Camper’s new unisex sneaker, the Karst 2.
The offering is relaxed yet polished. It includes rugby shirts, lightweight shell jackets, and everyday T-shirts that speak to the brand’s modern-prep influences.
Photographed by Juergen Teller and styled by Jodie Barnes, the campaign features models Alex Consani and Leon Dame.
The message is an invitation. It’s a call to “cum” together, to join what they playfully term the “Carne Cummunity.”
SOLID HOMME applies its own clean, specific point of view to the iconic MA-1 flight jacket from Alpha Industries.
Balenciaga just unveiled a collection of ten fragrances. This launch moves beyond traditional perfumery, built instead on fusion and tension.
Dior has unveiled a new bag for the Winter 2025-2026 collection: the Dior Slider hobo.
A store should feel like it belongs. That’s the idea behind the newly reopened Camper flagship on Madrid’s Calle de Serrano.
Desigual introduced its new premium line, Desigual Studio, with a fashion show in Barcelona last night.
We caught up with Parcels in Paris to learn more about their new album.
The brand’s latest collection draws directly from its functional roots, reinterpreting the classic workwear that built its name for a modern audience.
The 36th edition of 080 Barcelona Fashion has announced its schedule, bringing together 24 designers and brands to present their new collections.
93 Sierra/Crosses has released its Fall/Winter 2025 collection, and it continues to build on the brand’s strong identity.
For its second year as Correspondent Designer, Les Benjamins closed Dubai Fashion Week with a new chapter titled “El Gringo”.
Oakley has unveiled its latest project with global football icon Kylian Mbappé, and it centers on a cool idea: artifacts from the future.
Y-3 returns with a campaign for its Fall/Winter 2025 collection, and it chooses a distinct voice to tell its story.
This has been a long-awaited offering for those who cherish the brand’s signature scents.
