WILLIAM FAN Fall/Winter 2026
by Adriano Batista
WILLIAM FAN’s Fall/Winter 2026 collection, titled RING THE BELL, marks the brand’s ten-year milestone. Presented at Berlin Fashion Week, the collection is built around a simple, physical idea: discovery through encounter. The title refers to the brand’s own history, where its store was hidden in a Berlin backyard, accessible only to those who rang a bell. Choosing to seek something out, and the luxury of taking time become the season’s core philosophy.
RING THE BELL is a study in contrasts, inspired by the many different people who have visited the store over the years. Luxurious fabrics like velvet, corduroy, and brocade are paired with technical materials and waxed surfaces. Iridescent textiles play with light, while fluid pleating appears in tops and layered vests. The silhouettes balance slim fits with generous volumes, leisure with elegance. Modular down jackets and minimalist sneakers add unexpected, pragmatic touches. The collection asks for a slower, more conscious engagement: to discover, to linger, and to step inside.
Check out the lookbook images below:
Haderlump Atelier Berlin Fall/Winter 2026
Orange Culture Fall/Winter 2026
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