LOEWE Becomes Official Partner of the Spanish National Football Teams
by Adriano Batista
LOEWE has begun a four-year collaboration with the Spanish national football teams, dressing both the men’s and women’s squads in a complete travel wardrobe designed by creative directors Jack McCollough and Lazaro Hernandez. The partnership will run through tournaments across the world, from North America in 2026 to Spain, Portugal, and Morocco in 2030.
The partnership debuts in 2026 with a collection of tailoring, casual wear, footwear, and leather goods for the men’s national team. A suit, made in LOEWE’s ateliers, carries a discreet Anagram embroidered on the inside of the sleeve, visible only when in motion. Polo shirts, jackets, and trousers offer comfort and ease. To mark the launch, LOEWE has released portraits of Pedri, Unai Simón, Rodri, Pau Cubarsí, and Nico Williams, photographed by Bruno Staub at the Ciudad del Fútbol in Las Rozas, outside Madrid.
Check it out below:
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