Levi’s has partnered with Sky High Farm Goods on a new collaboration that brings together denim heritage and food justice. The collection is workwear-inspired and designed for everyday wear, built around the idea that fashion can have a positive impact on the world.

Sky High Farm Goods was founded in 2022 by artist Dan Colen and Daphne Seybold to support Sky High Farm, a non-profit in the Hudson Valley that promotes food equity through regenerative farming practices. The organisation grows nutritious food while improving soil health and expanding access to fresh produce for vulnerable communities. Its mission is as practical as the garments it designs: to generate resources and visibility for the foundation’s work. That aligns naturally with Levi’s, a brand born to meet the needs of physical labour.

The collection is made with organic and transitional cotton, grown on farms moving from conventional methods to certified organic or regenerative practices. It comprises eight unisex pieces that combine Levi’s design language with Sky High Farm Goods’ functional codes. Details include a reinterpretation of the Levi’s L-Tab label with the SHFG “Cloud S” logo, a nod to the Levi’s “Big E,” along with various denim washes, triple stitching, custom buttons, jacron patches, and the signature strawberry moon embroidery. Pieces include relaxed-fit farmer jeans, a Type III zip-up jacket, a chore coat, a zip-up work vest, a pocket tee, shorts, and overalls with reinforced knees. For women, a classic ringer tee and straight-leg jeans reinterpret the country spirit for the city. A utilitarian tote bag with an all-over gardening print rounds out the collection.

The campaign was directed by Ben Solomon and photographed by Ilya Lipkin, shot on the cobblestone streets of Bond Street in New York City. It brings the agricultural world into the urban environment to highlight the connection between those who produce food and those who consume it. Check it out below:

 

 

 

To mark the launch, Levi’s and Sky High Farm Goods will host a farmers’ market on 25 July on Bond Street, between Lafayette and Bowery, bringing together local producers and social organisations from the New York tri-state area. All participants have been invited free of charge and will retain all profits earned during the event. There will also be a performance by Raphaelle, the Paris-based multidisciplinary artist.