FOUND Fall/Winter 2025
by Eduardo G.
For its Fall/Winter 2025 collection, FOUND continues to explore the space between its two influences: South Asian tradition and rural Americana.
The core of the collection is its artisanal outerwear. Familiar workwear shapes are transformed. Skilled artisans in Pakistan cover them with intricate embroidery, sequins, and mirror work. These pieces act as cultural records, placing the eccentricity of South Asian occasion wear against the sturdy twill of American work clothes. This creates a recurring tension between delicacy and grit.
This duality reflects a first-generation identity, finding harmony in what seems like friction. Enzyme-washed fabrics are made to look timeworn, then adorned with light-catching metallic details. The clothes feel both in decay and in development, mirroring the constant change of the immigrant experience.
The collection also expands into sportswear. Nylon track jackets and embroidered cotton jerseys draw from international football culture, but maintain FOUND’s lived-in aesthetic. Bottoms like tapestry carpenter pants and paint-treated corduroys are often paired with matching tops to create complete looks.
Check it out below:
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