Milan Men’s Fashion Week has officially kicked off, and DSQUARED2 is among the first houses to set the tone. Dean and Dan Caten, the industry’s most irreverent and charismatic twins, return with a Fall/Winter 2026 collection that not only reaffirms their identity but propels it decisively forward, without sacrificing an ounce of attitude.
If last season invited guests were mentally transported to a Hollywood television studio, this year the imagined setting shifts to the ski slopes. A frozen, high-impact, and cinematic landscape that speaks directly to the brand’s Canadian roots and provides the ideal backdrop for a menswear proposal driven by energy, risk, and desire. Among the cast, magnetic figures such as actor Hudson Williams, star of Heated Rivalry, reinforce a narrative of sculpted bodies unafraid of polar temperatures, alternating technical gear with moments of bare skin.
DSQUARED2’s FW26 menswear offering revolves around a clear idea: protection is an attitude. Oversized puffers are thrown over relaxed tailoring, while monumental parkas envelop bodies dressed in racing suits, knitted long johns, and cropped turtlenecks inspired by competition bibs. Layering becomes an exercise in freedom rather than restraint, where adding volume or extra pieces is not only accepted but encouraged, turning excess into a deliberate stylistic choice.
The sports-inflected imagery is filtered through references to hockey, skiing, and ’70s après-ski culture. Graphic jerseys, retro-leaning knitted sets, and technical garments coexist with padded vests, biker jackets, and flared leather trousers that inject a defiant, unmistakably DSQUARED2 edge. Denim—one of the house’s enduring signatures—appears frosted, shimmering with sequins and lined in shearling, shaping trucker jackets and coats designed for men who are, quite literally, hot as ice.
Accessories play a defining role within this masculine narrative. The brand’s iconic fur hats—long a coveted item among Dsquared2 devotees—return as statement pieces, alongside square-toed leather boots detailed with alpine elements that ground the looks while maintaining their visual impact. Throughout the collection, functionality and provocation remain in constant dialogue, a balance the label has mastered over decades.
Beyond the garments themselves, the show marks a creative turning point. A bespoke soundtrack generated using artificial intelligence accompanies the runway, translating the designers’ current emotional state and reinforcing the idea that Dsquared2 is entering a new phase shaped by experimentation, technology, and a sharpened vision of what lies ahead.
Ultimately, in a moment when many fashion houses seem to dilute their identity in favour of excessive restraint, Dsquared2 does the opposite: it embraces its essence unapologetically. The Fall/Winter 2026 menswear collection is cool, powerful, and vibrant—an injection of colour, shine, and attitude for grey days. A confident statement that proves menswear can still be about spectacle, desire, and raw energy, moving at full throttle, with no brakes and no looking back.
Check out our favorite looks below:
