BERSHKA MUSIC has a new chapter. This time the project features Ela Minus, a Colombian artist and Latin Grammy nominee working in electronic music.
The collaboration centers on a track called “TIEMPO DEFINIDO POR LA PRESENCIA DE LUZ.” It was originally recorded for her latest album “DÍA” but did not make the final cut. Now it serves as a closing piece for that creative period.
Bershka approached this one differently. Instead of just premiering a song, they invited a small group to watch the video being filmed. The idea was to open up the process and let people see it happen. The video then lands on the Bershka YouTube channel, with more content on TikTok and Instagram.
Ela Minus started as a drummer in Bogotá. She studied at Berklee, then moved to New York where she worked as a drummer for other artists and designed synthesizers. That background shaped her approach. On “DÍA,” she used instruments she built herself, including something called the “pocket piano” and the “Septavox.” The album came together over three years across different places. Singles like “QQQQ,” “IDK,” “UPWARDS,” and “IDOLS” deal with pain, resilience, and growth. “QQQQ” picked up a Latin Grammy nomination in 2025.
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Turn the page. Breathe deep. Your pupils are already dilating. The high is coming.
Issue 26 brings together two electrifying covers that take the dopamine dive from Sadiq Desh captured by Cris Cerdeira to multidisciplinary visual artist and photographer Tomás Pintos’ cover story, Besos hasta agotar stock (Kisses Until Sold Out), developed from the live performance creating a space where glamour
meets exhaustion.