For Spring/Summer 2013, beliefs, rumors and mysterious UFO stories are as major parts of the collection of Q Design and Play. A story of UFOs abducted farmer’s cows and human to do experiment on. The clothes themselves were farm people clothing inspired. High waisted pants and dungarees farm people wear in suburban farms were adjusted to be more practical and wearable in daily life by cutting down a size of clothing details to make it less farmy, yet still appealing for urbannite. The clothes also carried comic-style graphics to make people feel the alien and UFOs kind of vibe like we’ve seen in a novel “But I Can’t” by Corban Wilkins who is the winner of 2012 Observer/Jonathan Cape/Comica graphic short story competition or in the classic 70’s Marvel cartoons using techniques for cartoons’ illustrations that has very unique way of hand drawn and inked image to make the graphic more exciting and mysterious.
The Invasion Begins uses materials such as denim, tartan fabric, and cotton. Adding gimmicks to the clothes by using fur and cow leather for accessories like rings, eyeglass necklace, chain necklace, shoulder bag and shoes to provide the suburban feeling and yet at the same time it’s an up to date accessory.
Seven Rays launch a customisable heavy metal tee and sweat. Choose your design from one of Joe Petagno’s original artworks, name the city you were born in, and they print you a one-off authentic heavy metal tee.
SELF MADE by Gianfranco Villegas unveiled a new video for SS17 titled “Dilemma”, about the life in the suburbs of a big city, where a group of friends part of a gang are devoted to religion and to their written destiny in the streets.
This collection is all about the freedom to dress up. Martin Asbjørn takes you back to the nightlife of 70s disco scene where you dressed up for each other and preached the movement of sexual liberation and freedom of individuality.