The Nike LeBron Watch program kicked off last season and marked a new intersection between inspired on-court colorways and digital engagement. The premise: Unveil special editions of the LEBRON 15 that honored the Nike silhouettes and athletes he’s admired throughout his career. Some of the shoes were made just for him, but other PEs were made available to Nike members the moment he took the court via the SNKRS app.
LeBron Watch is set to kick off once again for year two, and this time, LeBron is cracking open the doors of inspiration with the LEBRON 16, exploring broadened themes and personal storylines.
The Sims and Moschino collaboration is exciting for fans of both brands as it is a partnership between two industry leaders both known for a celebration of individuality.
Wekafore unveiled the campaign for its second installment of the “SPIRIT” series, shot by Vitalik Melnikov & Sendoa Cardoso and styled by Rebeca Suero.
The store will run for a limited time of two weeks only selling exclusive upcycled, reworked and remade pieces from Liam’s archive, designed and created by Liam solely for the store.
