In early 2016, Pieter Hugo travelled to Jamaica to shoot a series of portraits of a street cast wearing seminal pieces of the HOOD BY AIR archive. The cast included male porn stars and Gully Queens, a vilified gay community in Kingston who live in a gully (or drain) beneath the city.
The photographs were published in July2016 in the book PH & HBA, by Pieter Hugo in collaboration with fashion label Hood by Air.
This fascinating body of work is now available in an entirely new medium with the launch of the Pieter Hugo X Hood By Air collection. Consisting of 7 unique long sleeve raglans, the collection encapsulates the diasporic tension faced by such sexually ambiguous characters in a country where homosexuality is still illegal.
The Pieter Hugo x Hood By Air collection is available for purchase exclusively on HOODBYAIR.COM.
In total, Sónar 2017 will feature more than 140 performances across 9 stages, including brand new shows from Justice, Arca (live) & Jesse Kanda (av), Soulwax, DJ Shadow, Nicolas Jaar, Moderat, Eric Prydz, De La Soul, Anderson.
“Essentials is the perfect blend of product and culture from a brand like Converse. Focussed around classic sportswear items, redefined for streetwear….it mirrors the story of Converse as a brand, born in sport, raised by the streets.”
For the Fall/Winter 2017 collection, Gildas Loaëc and Masaya Kuroki, co-founders and artistic directors of Maison Kitsuné, drew their inspiration from American pop culture and the aesthetic and creative energie of New York born, Paris based, artist William Klein.